Many online marketplaces (e.g., Amazon) use recommendation systems to personalize product recommendations for each customer. In practice, many recommendation systems are “profit-based,” recommending the product that maximizes the marketplaces’ expected profit from each consumer. We study...

In the fiercely competitive landscape of the peer-to-peer accommodation platform Airbnb, understanding customers' online recommendation behavior is essential for optimizing competitiveness and harnessing the potential of electronic word-of-mouth. This study aims to provide comprehensive insights...