Holstein goes deep inside GM on three continents to show what's really happening within one of the country's most iconic corporations. Demonstrates how GM has already radically retooled its entire operation, from manufacturing and cost structure to design

The collapse of General Motors captured headlines in early 2009, but as Alex Taylor III writes in this in-depth dissection of the automaker’s undoing, GM’s was a meltdown forty years in the making. Drawing on more than thirty years of experience and insight as an automotive industry...

Die gefährdete Zukunft einer Schlüsselindustrie Deutschlands wird verständlich und umfassend dargestellt: Geschichte der Krise, Technologie, Manager, internationaler Vergleich und Trends. (Jürgen Plieninger)