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Instant messaging (IM) technology has received extensive focus in the West while there is lack of knowledge of it in the Arab world. This study aims to shed light on factors affecting IM usage and user satisfaction in an Arab country (Kuwait). To achieve this objective, this study develops a...
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Decline of student enrollment in MIS major is still an issue. In order to reverse the trend, this study highlights the drivers toward the management information system (MIS) major in an Arab country based on the Theory of Reasoned Action (TRA) and the Network Externalities Theory. This is the...
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Although there is a large body of research on trust in e-commerce, a crucial gap is that extant studies have not examined the role of perceived enjoyment on trust in the presence of risk perception in Arab countries. In this paper, an online trust model is presented that exhibits the impact of...
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