Narrow search
Showing 71 - 80 of 168,871
Cover Image
Interdependence and communication between technically trained managers and marketing managers during innovation projects
Massey, Graham R.; Kyriazis, Elias - In: International journal of innovation management 18 (2014) 3, pp. 1-21
Persistent link: https://www.econbiz.de/10010387327
Cover Image
E-marketing services and e-marketing performance : the roles of innovation, knowledge complexity and environmental turbulence in influencing the relationship
Chong, Woon Kian; Bian, Dong; Zhang, Nan - In: Journal of marketing management : MM 32 (2016) 1/2, pp. 149-178
Persistent link: https://www.econbiz.de/10011438602
Cover Image
Customer involvement in product development : an industrial network perspective
Laage-Hellman, Jens; Lind, Frida; Perna, Andrea - In: Journal of business-to-business marketing 21 (2014) 4, pp. 257-276
Persistent link: https://www.econbiz.de/10010478072
Cover Image
The role of suppliers in market intelligence gathering for radical and incremental innovation
Song, Michael; Thieme, Jeff - In: The journal of product innovation management : an … 26 (2009) 1, pp. 43-57
Persistent link: https://www.econbiz.de/10003799260
Cover Image
Conceptualizing a framework for customer integration during new product development of chemical companies
Elvers, David; Song, Chie Hoon - In: The journal of business & industrial marketing 31 (2016) 4, pp. 488-497
Persistent link: https://www.econbiz.de/10011496547
Cover Image
The impact of market orientation on innovativeness : evidence from Yemeni SMEs
Alhakimi, Wail; Mahmoud, Mohammed - In: Asia Pacific journal of innovation and entrepreneurship … 14 (2020) 1, pp. 47-59
Persistent link: https://www.econbiz.de/10012548960
Cover Image
A structural model of organizational buying for B2B markets : innovation adoption with share of wallet contracts
Mojir, Navid; Sudhir, K. - 2021
Persistent link: https://www.econbiz.de/10012807923
Cover Image
Marketing’s roles in innovation in business-to-business firms : status, issues, and research agenda
Griffin, Abbie; Josephson, Brett W.; Lilien, Gary L.; … - In: Marketing letters : a journal of research in marketing 24 (2013) 4, pp. 323-337
Persistent link: https://www.econbiz.de/10010207200
Cover Image
The operation of innovation clusters in light of relationships in Hungary : qualitative research findings
Kovács, István - In: Argumenta oeconomica 43 (2019) 2, pp. 283-305
Persistent link: https://www.econbiz.de/10012284899
Cover Image
Innovations of retail banks : expression of relationship marketing or product orientation?
Kieżel, Małgorzata - In: Acta scientiarum polonorum / Oeconomia : czasopismo … 15 (2016) 3, pp. 27-34
Persistent link: https://www.econbiz.de/10011647845