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FROM THE PRESIDENT - The good life: Design managers as leaders
Lockwood, Thomas - In: Design management review 17 (2006) 4, pp. 5
Persistent link: https://www.econbiz.de/10007591974
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STRATEGY - Integrating design into organizational culture - No one doubts that design is an important resource for business success. But what's the best way for design to support a...
Lockwood, Thomas - In: Design management review 15 (2004) 2, pp. 32-39
Persistent link: https://www.econbiz.de/10007153227
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THE BIG PICTURE - Design in business education -- A square peg in a round world? - It takes a design-smart CEO and senior management team to create and maintain design effectivenes...
Lockwood, Thomas - In: Design management journal 13 (2002) 3, pp. 19-24
Persistent link: https://www.econbiz.de/10007165790
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FROM THE PRESIDENT - Design for Customer Relevancy
Lockwood, Thomas - In: Design management review 17 (2006) 1, pp. 5
Persistent link: https://www.econbiz.de/10007144971
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FROM THE PRESIDENT - Design for the service industry is the design of our entire experience
Lockwood, Thomas - In: Design management review 19 (2008) 1, pp. 5
Persistent link: https://www.econbiz.de/10008074310
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FROM THE PRESIDENT - Design as the Catalyst for Business and Brands
Lockwood, Thomas - In: Design management review 19 (2008) 2, pp. 5
Persistent link: https://www.econbiz.de/10008080796
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Why “our way” trumps “my way”
Lockwood, Thomas - In: Design management review 23 (2012) 1, pp. 3-4
Persistent link: https://www.econbiz.de/10009831974
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It's no longer a question of to measure or not to measure
Lockwood, Thomas - In: Design management review 22 (2011) 2, pp. 5-6
Persistent link: https://www.econbiz.de/10009136368
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The real “product” is the integrated product
Lockwood, Thomas - In: Design management review 22 (2011) 4, pp. 3-4
Persistent link: https://www.econbiz.de/10009811300
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What impacts the triple bottom line more than design?
Lockwood, Thomas - In: Design management review 22 (2011) 1, pp. 5-6
Persistent link: https://www.econbiz.de/10008846302