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Strategic transformation : changing while winning
Hensmans, Manuel; Johnson, Gerry; Yip, George S. - 2013
Persistent link: https://www.econbiz.de/10009681227
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So managen sie globale Kunden
Yip, George S.; Bink, Audrey J.M. - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 1, pp. 66-78
Persistent link: https://www.econbiz.de/10003654053
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Global account management : the new frontier in relationship marketing
Yip, George S.; Madsen, Tammy L. - 2008
Persistent link: https://www.econbiz.de/10003657204
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Corporate governance and globalization : toward an actor-centred institutional analysis
Aguilera, Ruth V.; Yip, George S. - In: Creating value through international strategy, (pp. 55-67). 2004
Persistent link: https://www.econbiz.de/10002419097
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Demand for and use of global account management
Montgomery, David Bruce - 1998
Persistent link: https://www.econbiz.de/10001350886
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Strategies for Central and Eastern Europe
Koźmiński, Andrzej K. (ed.); Yip, George S. (contributor) - 2000 - 1. publ.
Persistent link: https://www.econbiz.de/10001483637
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The challenge of global customer management
Montgomery, David B.; Yip, George S. - 2000
Persistent link: https://www.econbiz.de/10001599698
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Strategy and the multinational enterprise
Tallman, Stephen B.; Yip, George S. - In: The Oxford handbook of international business, (pp. 317-348). 2001
Persistent link: https://www.econbiz.de/10001626880
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Strategy and the multinational enterprise
Tallman, Stephen B.; Yip, George S. - In: The Oxford handbook of international business, (pp. 317-348). 2003
Persistent link: https://www.econbiz.de/10001767178
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Explaining supplier behavior on global account management
Montgomery, David B. (contributor);  … - 2002
Persistent link: https://www.econbiz.de/10001737644