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Demand for the use of global account management

Montgomery, David B.; Yip, George S.; Villalonga, Belén - 1999

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Effects of nationality on global strategy

Yip, George S. - In: Management international review : mir ; journal of … 37 (1997) 4, pp. 365-385

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The global OEM: the transformation of Asian supplier companies

Leung, Anthony; Yip, George S. - In: The future of the multinational company, (pp. 86-99). 2003

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Achieving successful strategic transformation

Johnson, Gerry; Yip, George S.; Hensmans, Manuel - In: MIT sloan management review 53 (2011/12) 3, pp. 25-32

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Paradies für Händler

Greeven, Mark J.; Xin, Katherine R.; Yip, George S. - In: Harvard-Business-Manager : das Wissen der Besten 44 (2022) 3, pp. 66-75

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Engaging with startups in emerging markets

Prashantham, Shameen; Yip, George S. - In: MIT sloan management review 58 (2017) 2, pp. 51-56

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Understanding China's next wave of innovation

Greeven, Mark J.; Yip, George S.; Wei, Wei - In: MIT sloan management review 60 (2019) 3, pp. 75-80

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Pioneers, hidden champions, changemakers, and underdogs : lessons from China's innovators

Greeven, Mark J.; Yip, George S.; Wei, Wei - 2019

Introduction: China's emerging innovators -- Pioneers: giants from the East -- Hidden champions: unknown global market leaders -- Underdogs: technology ventures under the radar -- Change makers: nextgen entrepreneurs -- The Chinese innovators' way -- China's innovators going global -- China's...

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Six paths to Chinese company innovation

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Zuckerbrot und Peitsche

Greeven, Mark J.; Xin, Katherine R.; Yip, George S. - In: Harvard-Business-Manager : das Wissen der Besten 45 (2023) 7, pp. 53-59

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