In the current decade, there has been a tremendous growth of ICT & ITES industry worldwide and India has an impressive presence in the world trade of ICT & ITES. Indian ICT industry is a fast growing industry in terms of its annual growth in production, domestic market share, export, offshore...

Purpose This study aims to identify the benefits and costs of participation in small group consumption communities (SGCCs), and understand how benefits and costs experienced in these communities differ from those experienced in large group consumption communities (LGCCs)....