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Mapping online consumer search
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95
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94
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92
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90
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87
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85
Foxall, Gordon R.
82
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79
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77
Usman, Osly
76
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75
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74
Hoogerheide, Lennart
73
Franses, Philip Hans
72
Nayga, Rodolfo M.
72
Dwivedi, Yogesh Kumar
70
Korobilis, Dimitris
69
Marcellino, Massimiliano
69
Homburg, Christian
68
Loureiro, Sandra Maria Correia
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Septianto, Felix
68
Agarwal, Sumit
67
Paap, Richard
67
Stavins, Joanna
67
Laroche, Michel
66
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65
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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Asia Pacific journal of marketing and logistics
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Journal of Consumer Marketing
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Journal of the Academy of Marketing Science
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Tourism management : research, policies, practice
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of marketing management : MM
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Technological forecasting & social change : an international journal
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Marketing letters : a journal of research in marketing
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Journal of travel and tourism marketing
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Journal of international consumer marketing
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Journal of marketing communications
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Cogent business & management
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Journal of consumer behaviour : an international research review
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Journal of fashion marketing and management
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The international review of retail, distribution and consumer research
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International journal of retail & distribution management
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Marketing intelligence & planning
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The journal of consumer marketing
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International Journal of Retail & Distribution Management
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
1,753
EconStor
1,172
RePEc
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BASE
118
OLC EcoSci
68
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17
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Showing
1
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10
of
113,613
Sort
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date (oldest first)
1
Mapping online consumer search
Kim, Jun B.
;
Albuquerque, Paulo
;
Bronnenberg, Bart J.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10008858654
Saved in:
2
A pre-diffusion growth model of intentions and purchase
Chintagunta, Pradeep K.
;
Lee, Jonathan
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 137-154
Persistent link: https://www.econbiz.de/10009507837
Saved in:
3
Trust in other people and the usage of peer platform markets
Cruijsen, Carin van der
;
Doll, Maurice
;
Hoenselaar, …
- In:
Journal of economic behavior & organization : JEBO
166
(
2019
),
pp. 751-766
Persistent link: https://www.econbiz.de/10012149668
Saved in:
4
Cutting-edge research in social media and interactive marketing : a review and research agenda
Peltier, James
;
Dahl, Andrew J
;
Drury, Lauren
;
Khan, Tracy
- In:
Journal of research in interactive marketing : …
18
(
2024
)
5
,
pp. 900-944
Persistent link: https://www.econbiz.de/10015062986
Saved in:
5
Raising the BAR : bias adjustment of recognition tests in advertising
Aribarg, Anocha
;
Pieters, Rik
;
Wedel, Michel
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 387-400
Persistent link: https://www.econbiz.de/10003983668
Saved in:
6
Dynamic two stage modeling for category-level and brand-level purchases using potential outcome approach with bayes inference
Miyazaki, Kei
;
Hoshino, Takahiro
;
Böckenholt, Ulf
- In:
Journal of business & economic statistics : JBES ; a …
39
(
2021
)
3
,
pp. 622-635
Persistent link: https://www.econbiz.de/10012588003
Saved in:
7
Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren
;
Goeken, Nils
;
Kurz, Peter
;
Steiner, Winfried J.
- In:
European journal of operational research : EJOR
297
(
2022
)
2
,
pp. 630-651
Persistent link: https://www.econbiz.de/10013259868
Saved in:
8
BayesRec : personalize search ranking with customer attribute-level willingness-to-pay using heterogeneous booking choice data
Prakash, P. K. S.
;
Gandhi, Naman
;
Jain, Shubham
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012495113
Saved in:
9
Marketing analytics for high-dimensional assortments
Jacobs, Bruno Julian David
-
2017
Persistent link: https://www.econbiz.de/10011864281
Saved in:
10
Measuring multichannel advertising response
Zantedeschi, Daniel
;
Feit, Elea McDonnell
;
Bradlow, Eric T.
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2706-2728
Persistent link: https://www.econbiz.de/10011741415
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