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Cultural distance and entry modes in emerging markets : empirical evidence in Vietnam

Nguyen Minh Ha; Quan Minh Quoc Binh; Pham Phi Dang - In: Journal of risk and financial management : JRFM 13 (2020) 1/14, pp. 1-11

Cultural distance is acknowledged as a crucial factor that significantly affects the entry mode selection of multinational enterprises. The purpose of this article is to analyze the relationship between cultural distance and entry mode choice by exploring a novel dataset of 5236 firms in Vietnam...

Persistent link: https://www.econbiz.de/10012173097

Cultural fit and the choice of international market entry scale of Chinese firms

Qiu, Tianjiao; Homer, Pamela Miles - In: Journal of global marketing 31 (2018) 5, pp. 308-323

Persistent link: https://www.econbiz.de/10011963154

When Mickey loses face : recontextualization, semantic fit, and the semiotics of foreignness

XA-DK;Brannen, Mary Yoko - 2008

Persistent link: https://www.econbiz.de/10003728890

Cultural barriers to the success of foreign media content : Western Media in China, India and Japan

Rohn, Ulrike - 2010

Persistent link: https://www.econbiz.de/10003885588

The double-edged sword of cultural distance in international acquisitions

Reus, Taco H; Lamont, Bruce T - In: Journal of international business studies : JIBS ; an … 40 (2009) 8, pp. 1298-1316

Persistent link: https://www.econbiz.de/10003897967

The international flavours of corporate social responsibility

Peters, Richard; Vassar, John A. - In: International journal of management & enterprise … 7 (2009) 4, pp. 382-393

Persistent link: https://www.econbiz.de/10003903448

Understanding legitimacy in the foreign market entry process

Gebert Persson, Sabine; Káptalan-Nagy, Enikö - In: International journal of business environment : IJBE 2 (2008/09) 4, pp. 453-467

Persistent link: https://www.econbiz.de/10003908251

Relationship-oriented cultures, corruption, and international marketing success

Chandler, Jennifer D.; Graham, John L. - In: Journal of business ethics : JOBE 92 (2010) 2, pp. 251-267

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The influence of regionalization and cultural distance on the direction of exports

Sherriff, Garry; Brewer, Paul; Liesch, Peter Wayne - In: Journal of Asia Pacific business 11 (2010) 2, pp. 78-98

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Westlicher Konsum am Bosporus : Warenhäuser, Nestlé & Co. im späten Osmanischen Reich (1855 - 1923)

Köse, Yavuz - 2010

Trotz wachsender weltwirtschaftlicher Verflechtung war um 1900 die Platzierung von Massenprodukten durch erste westliche multinationale Unternehmen auf fernen Märkten nur scheinbar ein Selbstläufer. Mit Blick auf das späte Osmanische Reich gibt Yavuz Köse Aufschluss über die neuen...

Persistent link: https://www.econbiz.de/10008822288