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1,328
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Esch, Franz-Rudolf
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93
Meffert, Heribert
89
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74
Huber, Frank
74
Ahlert, Dieter
73
Melewar, T. C.
73
Heinemann, Gerrit
59
Keller, Kevin Lane
59
Bauer, Hans H.
53
Homburg, Christian
50
De Chernatony, Leslie
47
Balmer, John M. T.
46
Tomczak, Torsten
45
Wiedmann, Klaus-Peter
43
Bang, Nguyen
40
Sattler, Henrik
39
Gemünden, Hans Georg
38
Schmidt, Holger J.
38
Loureiro, Sandra Maria Correia
37
Phau, Ian
37
Langner, Tobias
36
Merrilees, Bill
36
Foroudi, Pantea
34
Völckner, Franziska
34
Wirtz, Bernd W.
34
Fournier, Susan
33
Ind, Nicholas
33
Kreutzer, Ralf T.
33
Uggla, Henrik
32
Vrontis, Demetris
32
Herrmann, Andreas
31
Rajagopal
31
Fritz, Wolfgang
30
Kernstock, Joachim
30
Ko, Eunju
30
Swoboda, Bernhard
30
Christodoulides, George
29
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29
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Gesellschaft zur Erforschung des Markenwesens
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Springer Gabler <Firma>
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IGI Global
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Redline Verlag
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8
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8
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7
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7
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747
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557
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Springer eBook Collection
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Industrial marketing management : the international journal for industrial and high-tech firms
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Gabler Edition Wissenschaft
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International journal of hospitality management
135
International journal of project management : the journal of The International Project Management Association
131
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126
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123
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Asia Pacific journal of marketing and logistics
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Europäische Hochschulschriften / 5
116
Marketing intelligence & planning
112
Harvard business review : HBR
111
Journal of marketing
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Journal of promotion management : JPM
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Harvard-Business-Manager : das Wissen der Besten
106
Journal of the Academy of Marketing Science
106
Journal of retailing
97
Marketing letters : a journal of research in marketing
94
The IUP journal of brand management : IJBRM
93
Journal of marketing research : JMR
87
Innovatives Markenmanagement
86
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86
Tourism management : research, policies, practice
81
Business horizons
80
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80
Cogent business & management
78
The service industries journal
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Journal of fashion marketing and management
73
International journal of advertising : the review of marketing communications
70
essentials
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
2,111
EconStor
254
RePEc
249
USB Cologne (business full texts)
70
BASE
51
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21
Usage and success factors of commercial recommendation agents : a consumer qualitative study of MyProductAdvisor.com
Aljukhadar, Muhammad
;
Senecal, Sylvain
- In:
Journal of research in interactive marketing : …
5
(
2011
)
2/3
,
pp. 130-152
Persistent link: https://www.econbiz.de/10009389605
Saved in:
22
Using grounded theory to acquire knowledge about critical success factors for conducting software process improvement implementation initiatives
Montoni, Mariano Angel
;
Cavalcanti da Rocha, Ana Regina
- In:
International journal of knowledge management : IJKM ; …
7
(
2011
)
3
,
pp. 43-60
Persistent link: https://www.econbiz.de/10009356919
Saved in:
23
Success factors in strategic corporate venturing
Dauderstädt, Philipp
-
2013
Persistent link: https://www.econbiz.de/10009754084
Saved in:
24
The determinants for creating valuable inventions
Beukel, Karin
-
2013
Persistent link: https://www.econbiz.de/10010359686
Saved in:
25
An investigation into the success factors of small software companies
Reen, J. J.
;
Lang, Michael
- In:
International business strategy and entrepreneurship : …
,
(pp. 95-103)
.
2014
Persistent link: https://www.econbiz.de/10010255428
Saved in:
26
Applied the grounded theory and IPA to explore the success factors of after-sales service
Koh, Toong Chinn
;
Lee, Tzong-ru
;
Dadura, Agnieszka M.
- In:
International journal of enterprise network management
5
(
2012
)
4
,
pp. 381-401
Persistent link: https://www.econbiz.de/10009731015
Saved in:
27
Drivers, barriers and critical success factors for ERPII implementation in supply chains : a critical analysis
Koh, Lenny
;
Gunasekaran, Angappa
;
Goodman, T.
- In:
The journal of strategic information systems : …
20
(
2011
)
4
,
pp. 385-402
Persistent link: https://www.econbiz.de/10009565982
Saved in:
28
A critical success factor framework for information quality management
Baškarada, Saša
;
Koronios, Andy
- In:
Information systems management
31
(
2014
)
4
,
pp. 276-295
Persistent link: https://www.econbiz.de/10010475451
Saved in:
29
Corporate perception on capital markets : qualitative Erfolgsfaktoren der Kapitalmarktkommunikation
Meckel, Miriam
(
agent
);
Bommer, Kay
(
ed.
)
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003603593
Saved in:
30
Heightened expectations for Information Systems project success : an exploratory study
Gudea, Sorin
;
Ryan, Terry
- In:
International journal of electronic business
5
(
2007
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10003549487
Saved in:
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