Purpose – The purpose of this paper is to provide insight, exploratory research, and support for the strategic use of hospital secondary support functions as an initial strategy for marketing healthcare, increasing patient volume, and expanding patient satisfaction. Design/methodology/approach...

Purpose – The purpose of this research is to explore the incentives to export that Lebanese entrepreneurs face when engaging in international business. Design/methodology/approach – The study was based on an empirical investigation of the incentives to export that Lebanese firms face when...