//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Dynamic marketing investment s...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketingmanagement
17,142
Marketing management
16,551
Investitionsentscheidung
9,113
Investment decision
8,428
Theorie
4,975
Theory
4,935
Marketing
3,586
Deutschland
2,714
Consumer behaviour
2,615
Konsumentenverhalten
2,607
Investition
2,429
Germany
2,399
Investment
2,272
USA
2,233
United States
2,138
Relationship marketing
1,937
Beziehungsmarketing
1,929
Brand management
1,411
Markenführung
1,403
Strategisches Management
1,396
Unternehmenserfolg
1,332
Firm performance
1,323
Online-Marketing
1,216
Internet marketing
1,176
Innovation
1,171
Strategic management
1,111
Presseverlag
1,067
Press publisher
1,053
KMU
934
SME
928
Internationales Marketing
766
International marketing
754
Social Web
744
Social web
744
Marktforschung
706
Werbung
706
Innovationsmanagement
691
Realoptionsansatz
676
Real options analysis
673
Innovation management
666
more ...
less ...
Online availability
All
Undetermined
6,293
Free
4,959
Type of publication
All
Article
14,850
Book / Working Paper
14,351
Journal
247
Other
2
Type of publication (narrower categories)
All
Article in journal
11,526
Aufsatz in Zeitschrift
11,526
Graue Literatur
3,105
Non-commercial literature
3,105
Aufsatz im Buch
2,834
Book section
2,834
Working Paper
2,209
Arbeitspapier
2,105
Hochschulschrift
2,011
Thesis
1,520
Lehrbuch
885
Collection of articles of several authors
829
Sammelwerk
829
Textbook
730
Bibliografie enthalten
644
Bibliography included
644
Case study
565
Fallstudie
565
Aufsatzsammlung
492
Dissertation u.a. Prüfungsschriften
300
Konferenzschrift
297
Ratgeber
199
Guidebook
186
Conference proceedings
169
research-article
145
Amtsdruckschrift
127
Government document
127
Reprint
127
Bibliografie
115
Handbook
115
Handbuch
115
Collection of articles written by one author
113
Sammlung
113
Glossar enthalten
108
Glossary included
108
Conference paper
102
Konferenzbeitrag
102
Statistik
74
Statistics
67
Article
66
more ...
less ...
Language
All
English
21,873
German
6,611
Undetermined
462
French
196
Russian
92
Polish
87
Spanish
56
Hungarian
28
Italian
28
Swedish
28
Ukrainian
22
Dutch
21
Portuguese
13
Finnish
7
Romanian
7
Czech
5
Danish
5
Bulgarian
4
Turkish
4
Norwegian
3
Slovak
3
Croatian
2
Slovenian
2
Serbian
2
Valencian
1
Kazakh
1
Latvian
1
Macedonian
1
Multiple languages
1
Romany
1
more ...
less ...
Author
All
Kotler, Philip
123
Bruhn, Manfred
105
Homburg, Christian
80
Meffert, Heribert
75
Pepels, Werner
58
Kort, Peter M.
49
Keller, Kevin Lane
45
Tomczak, Torsten
42
Sheth, Jagdish N.
41
Kirchgeorg, Manfred
40
Kumar, V.
39
Sureth, Caren
39
Backhaus, Klaus
37
Esch, Franz-Rudolf
35
Wiedmann, Klaus-Peter
34
Kleinaltenkamp, Michael
33
Albers, Sönke
32
Bauer, Hans H.
32
Campello, Murillo
32
Kitchen, Philip J.
32
Vermeulen, Philip
30
Piercy, Nigel
29
Vrontis, Demetris
29
Udry, Christopher
28
Berndt, Ralph
27
Kerin, Roger A.
27
Peter, Jerome Paul
27
Burmann, Christoph
26
Fantapié Altobelli, Claudia
26
Peters, Bettina
26
Karlan, Dean
25
Kuß, Alfred
25
McDonald, Malcolm
25
O'Cass, Aron
25
Reinecke, Sven
25
Diller, Hermann
24
Fritz, Wolfgang
24
Graham, John R.
24
Wang, Neng
24
Bachmann, Ruediger
23
more ...
less ...
Institution
All
National Bureau of Economic Research
195
Springer Fachmedien Wiesbaden
83
Europäische Investitionsbank
65
American Marketing Association
59
EIB Group
58
OECD
46
Verlag Dr. Kovač
21
Books on Demand GmbH <Norderstedt>
19
De Gruyter Oldenbourg
16
European Society for Opinion and Marketing Research
16
Verlag Franz Vahlen
15
Fördergesellschaft Marketing an der Universität Augsburg
14
IGI Global
14
UNCTAD
14
Arbeitskreis Quantitative Steuerlehre
12
Edward Elgar Publishing
10
Haufe-Lexware GmbH & Co. KG
10
Erasmus Research Institute of Management
9
Duncker & Humblot
8
Fachhochschule Reutlingen / European School of Business
8
Harvard Graduate School of Business Administration
8
Max-Planck-Institut für Ökonomik <Jena> / Abteilung Strategische Interaktion
8
NetLibrary, Inc
8
Center for Economic Research <Tilburg>
7
Chartered Institute of Marketing
7
Information Resources Management Association
7
International Monetary Fund (IMF)
7
Media-Micro-Census GmbH <Frankfurt, Main>
7
Organisation for Economic Co-operation and Development
7
UVK Verlagsgesellschaft mbH
7
Wiley-VCH
7
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
7
AMACOM
6
American Management Association
6
CESifo
6
Campus Verlag
6
Deutschland / Bundeswehr / Universität Hamburg
6
Erich-Schmidt-Verlag
6
Frankfurt School of Finance & Management
6
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
more ...
less ...
Published in...
All
Journal of business research : JBR
341
SpringerLink / Bücher
264
Industrial marketing management : the international journal for industrial and high-tech firms
250
Journal of strategic marketing
195
NBER working paper series
195
Europäische Hochschulschriften / 5
188
Working paper / National Bureau of Economic Research, Inc.
180
NBER Working Paper
140
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
114
The journal of business & industrial marketing
110
Journal of marketing communications
106
Journal of marketing
102
Springer eBook Collection
97
Gabler Edition Wissenschaft
96
Marketing intelligence & planning
89
Management science : journal of the Institute for Operations Research and the Management Sciences
87
Discussion paper / Centre for Economic Policy Research
85
Journal of retailing and consumer services
81
Lehrbuch
73
Finance research letters
72
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
70
European Journal of Marketing
69
Marketing Intelligence & Planning
68
European journal of operational research : EJOR
64
The review of financial studies
61
Journal of business economics : JBE
60
The journal of brand management : an international journal
60
Journal of banking & finance
53
The journal of corporate finance : contracting, governance and organization
52
Business horizons
51
Journal of financial economics
51
Springer eBook Collection / Business and Economics
51
Journal of advertising research
49
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
49
Cogent business & management
48
The marketing review
48
Journal of business ethics : JOBE
47
Working paper
47
more ...
less ...
Source
All
ECONIS (ZBW)
27,312
USB Cologne (EcoSocSci)
1,439
Other ZBW resources
254
EconStor
180
RePEc
163
USB Cologne (business full texts)
81
BASE
14
OLC EcoSci
7
more ...
less ...
Showing
51
-
60
of
29,450
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
51
Analysis of newspaper content : a report ; pres. to Parliament
McQuail, Denis
-
1977
Persistent link: https://www.econbiz.de/10000616053
Saved in:
52
Industrial relations in the national newspaper industry
McGregor, O. R.
(
contributor
)
-
1976
Persistent link: https://www.econbiz.de/10000616130
Saved in:
53
Government regulation and the printed media industry
Wiltshire, Kenneth
;
Stokes, Charles
-
1977
Persistent link: https://www.econbiz.de/10000616547
Saved in:
54
Presseplanung
Kaiser, Joseph H.
-
1972
Persistent link: https://www.econbiz.de/10000616916
Saved in:
55
Costs and revenue of national newspapers
1970
Persistent link: https://www.econbiz.de/10000617406
Saved in:
56
The British press
1971
Persistent link: https://www.econbiz.de/10000617407
Saved in:
57
The Cambridge Press : 1638 - 1692 ; a history of the first printing press established in English America, together with a bibliographical list of the issues of the press
Roden, Robert F.
-
1970
-
[Nachdr. d. Ausg.] New York, 1905
Persistent link: https://www.econbiz.de/10000624551
Saved in:
58
La presse française
Albert, Pierre
-
1983
Persistent link: https://www.econbiz.de/10000624865
Saved in:
59
The government and the newspaper press in France : 1814 - 1881
Collins, Irene
-
1959
Persistent link: https://www.econbiz.de/10000628068
Saved in:
60
Annual report / New York Times Company
New York Times Company
-
New York, NY
-
Nachgewiesen 1965 - 1975; 1977 -
Persistent link: https://www.econbiz.de/10000469022
Saved in:
First
Prev
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->