//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Dynamic marketing investment s...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketingmanagement
16,946
Marketing management
16,360
Investitionsentscheidung
8,958
Investment decision
8,276
Theorie
4,930
Theory
4,890
Marketing
3,522
Deutschland
2,699
Consumer behaviour
2,545
Konsumentenverhalten
2,537
Germany
2,384
Investition
2,335
USA
2,239
Investment
2,177
United States
2,144
Relationship marketing
1,897
Beziehungsmarketing
1,889
Strategisches Management
1,382
Brand management
1,378
Markenführung
1,370
Unternehmenserfolg
1,315
Firm performance
1,306
Online-Marketing
1,166
Innovation
1,148
Internet marketing
1,128
Strategic management
1,100
Presseverlag
1,064
Press publisher
1,050
KMU
914
SME
909
Internationales Marketing
754
International marketing
742
Social Web
704
Social web
704
Werbung
697
Marktforschung
695
Innovationsmanagement
678
Realoptionsansatz
669
Real options analysis
666
Zeitung
664
more ...
less ...
Online availability
All
Undetermined
6,046
Free
4,858
Type of publication
All
Article
14,591
Book / Working Paper
14,251
Journal
246
Other
2
Type of publication (narrower categories)
All
Article in journal
11,290
Aufsatz in Zeitschrift
11,290
Graue Literatur
3,086
Non-commercial literature
3,086
Aufsatz im Buch
2,822
Book section
2,822
Working Paper
2,187
Arbeitspapier
2,083
Hochschulschrift
2,007
Thesis
1,520
Lehrbuch
880
Collection of articles of several authors
829
Sammelwerk
829
Textbook
729
Bibliografie enthalten
643
Bibliography included
643
Case study
565
Fallstudie
565
Aufsatzsammlung
485
Dissertation u.a. Prüfungsschriften
300
Konferenzschrift
293
Ratgeber
199
Guidebook
186
Conference proceedings
168
Amtsdruckschrift
157
Government document
157
research-article
145
Reprint
127
Bibliografie
115
Handbook
115
Handbuch
115
Collection of articles written by one author
113
Sammlung
113
Glossar enthalten
108
Glossary included
108
Conference paper
100
Konferenzbeitrag
100
Statistik
74
Statistics
67
Article
63
more ...
less ...
Language
All
English
21,541
German
6,583
Undetermined
462
French
196
Russian
92
Polish
87
Spanish
56
Hungarian
28
Italian
28
Swedish
28
Ukrainian
22
Dutch
21
Portuguese
13
Finnish
7
Romanian
7
Czech
5
Danish
5
Bulgarian
4
Turkish
4
Norwegian
3
Slovak
3
Croatian
2
Slovenian
2
Serbian
2
Valencian
1
Kazakh
1
Latvian
1
Macedonian
1
Multiple languages
1
Romany
1
more ...
less ...
Author
All
Kotler, Philip
121
Bruhn, Manfred
105
Homburg, Christian
80
Meffert, Heribert
75
Pepels, Werner
57
Kort, Peter M.
48
Keller, Kevin Lane
45
Sheth, Jagdish N.
41
Tomczak, Torsten
41
Kirchgeorg, Manfred
40
Kumar, V.
39
Sureth, Caren
39
Backhaus, Klaus
37
Esch, Franz-Rudolf
34
Wiedmann, Klaus-Peter
34
Kleinaltenkamp, Michael
33
Albers, Sönke
32
Bauer, Hans H.
32
Kitchen, Philip J.
32
Campello, Murillo
31
Piercy, Nigel
29
Vermeulen, Philip
29
Vrontis, Demetris
29
Udry, Christopher
28
Berndt, Ralph
27
Kerin, Roger A.
27
Peter, Jerome Paul
27
Burmann, Christoph
26
Fantapié Altobelli, Claudia
26
Peters, Bettina
26
Karlan, Dean
25
Kuß, Alfred
25
McDonald, Malcolm
25
Reinecke, Sven
25
Diller, Hermann
24
Fritz, Wolfgang
24
Graham, John R.
24
O'Cass, Aron
24
Wang, Neng
24
Bachmann, Ruediger
23
more ...
less ...
Institution
All
National Bureau of Economic Research
194
Springer Fachmedien Wiesbaden
83
Europäische Investitionsbank
65
American Marketing Association
58
EIB Group
58
OECD
43
Verlag Dr. Kovač
21
Books on Demand GmbH <Norderstedt>
19
De Gruyter Oldenbourg
16
European Society for Opinion and Marketing Research
16
Fördergesellschaft Marketing an der Universität Augsburg
14
IGI Global
14
UNCTAD
14
Verlag Franz Vahlen
13
Arbeitskreis Quantitative Steuerlehre
12
Edward Elgar Publishing
10
Haufe-Lexware GmbH & Co. KG
10
Erasmus Research Institute of Management
9
Fachhochschule Reutlingen / European School of Business
8
Harvard Graduate School of Business Administration
8
Max-Planck-Institut für Ökonomik <Jena> / Abteilung Strategische Interaktion
8
NetLibrary, Inc
8
Center for Economic Research <Tilburg>
7
Chartered Institute of Marketing
7
Duncker & Humblot
7
Information Resources Management Association
7
International Monetary Fund (IMF)
7
Media-Micro-Census GmbH <Frankfurt, Main>
7
Organisation for Economic Co-operation and Development
7
UVK Verlagsgesellschaft mbH
7
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
7
AMACOM
6
American Management Association
6
CESifo
6
Deutschland / Bundeswehr / Universität Hamburg
6
Erich-Schmidt-Verlag <Berlin>
6
Frankfurt School of Finance & Management
6
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
RWTH Aachen
6
Uni-Taschenbücher GmbH
6
more ...
less ...
Published in...
All
Journal of business research : JBR
341
SpringerLink / Bücher
262
Industrial marketing management : the international journal for industrial and high-tech firms
250
NBER working paper series
194
Journal of strategic marketing
193
Europäische Hochschulschriften / 5
188
Working paper / National Bureau of Economic Research, Inc.
180
NBER Working Paper
140
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
114
The journal of business & industrial marketing
108
Journal of marketing communications
104
Journal of marketing
100
Gabler Edition Wissenschaft
96
Springer eBook Collection
96
Management science : journal of the Institute for Operations Research and the Management Sciences
87
Discussion paper / Centre for Economic Policy Research
85
Marketing intelligence & planning
82
Journal of retailing and consumer services
81
Lehrbuch
73
European Journal of Marketing
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
68
Marketing Intelligence & Planning
68
European journal of operational research : EJOR
64
The review of financial studies
61
Journal of business economics : JBE
60
The journal of brand management : an international journal
60
Finance research letters
55
Journal of banking & finance
53
The journal of corporate finance : contracting, governance and organization
52
Business horizons
51
Springer eBook Collection / Business and Economics
51
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
49
Cogent business & management
48
Journal of financial economics
48
The marketing review
48
Journal of business ethics : JOBE
47
Asia Pacific journal of marketing and logistics
46
International marketing review
46
more ...
less ...
Source
All
ECONIS (ZBW)
26,955
USB Cologne (EcoSocSci)
1,439
Other ZBW resources
254
EconStor
177
RePEc
163
USB Cologne (business full texts)
81
BASE
14
OLC EcoSci
7
more ...
less ...
Showing
71
-
80
of
29,090
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
71
Handbuch der demokratischen Presse
1955
Persistent link: https://www.econbiz.de/10000583709
Saved in:
72
The men that carry the news. A history of United Newspapers Limited
Schofield, Guy
-
1975
Persistent link: https://www.econbiz.de/10000583870
Saved in:
73
Presse
Pürer, Heinz
;
Raabe, Johannes
-
1996
-
2., korrigierte Aufl.
Persistent link: https://www.econbiz.de/10000590075
Saved in:
74
The law of the press
Dawson, Thomas
-
1927
Persistent link: https://www.econbiz.de/10000407744
Saved in:
75
Parlament und Presse : ein Beitrag zum Prinzip der parlamentarischen Öffentlichkeit
Garr, Max
-
1908
Persistent link: https://www.econbiz.de/10000411823
Saved in:
76
Zeitungswörterbuch : Sachwörterbuch für den bibliothekarischen Umgang mit Zeitungen
Bohrmann, Hans
(
ed.
);
Ubbens, Wilbert
(
ed.
)
-
1994
Persistent link: https://www.econbiz.de/10000417729
Saved in:
77
Umsetzung der Entwicklungspolitik der Bundesregierung in den Medien und Schlussfolgerungen für die Pressearbeit des Bundesministeriums für Wirtschaftliche Zusammenarbeit : [Forschu...
Albersmeyer-Bingen, Helga
;
Cremer-Altgeld, Lilli
; …
-
1987
Persistent link: https://www.econbiz.de/10000418673
Saved in:
78
China im Spiegel der Weltpresse : Dokumentation ausgew. Beitr. und Daten zu politischen und wirtschaftlichen Entwicklungen 1984 und 1985
Müller, Wilfried
(
ed.
); …
-
1985
-
Abgeschlossen: November 1985
Persistent link: https://www.econbiz.de/10000419246
Saved in:
79
Presse und politische Polizei : Hamburgs Zeitungen unter dem Sozialistengesetz, 1878 - 1890
Jensen, Jürgen
-
1966
Persistent link: https://www.econbiz.de/10000598121
Saved in:
80
MA : die MA auf CD-ROM
Arbeitsgemeinschaft Media-Analyse
;
Media-Micro-Census …
-
Frankfurt, M. : Media-Micro-Census
-
1995 - 1997
Persistent link: https://www.econbiz.de/10000601247
Saved in:
First
Prev
4
5
6
7
8
9
10
11
12
13
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->