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Companies and their role in society -- The world of non-profit organizations -- Cooperation between companies and non-profit organizations -- Credibility and trust -- Roadmap for cooperation at eye level -- Code for transparent cooperation: guidelines and quality standards for cooperation...
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Der Umgang mit Informationen wird für Unternehmen immer stärker wettbewerbsentscheidend. Das betriebliche Informationsmanagement steht dabei vor der Problematik, daß einerseits eine steigende Informationsflut zu verzeichnen ist, andererseits jedoch die benötigten Informationen nicht oder nur...
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stakeholder's corporate brand perceptions. The research results showed that there is a positive nexus between corporate stories …
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environmental responsibility and green-washing. Stakeholder responses to an environmental scandal will also be assessed. The …
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research aims to find out the similarities and gaps in the perception of social media use for crisis communication between …
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