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User resistance to information system implementations : a dual-mode processing perspective
Campbell, Robert Hugh; Grimshaw-Aagaard, Mark - In: Information systems management 33 (2016) 2, pp. 179-195
Persistent link: https://www.econbiz.de/10011529801
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Factors affecting RFID adoption : an exploratory study
Hossain, Mohammad Alamgir; Quaddus, Mohammed - In: International journal of information systems and supply … 7 (2014) 3, pp. 24-38
Persistent link: https://www.econbiz.de/10010474321
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Exploring the antecedents that influence middle management employees' knowledge-sharing intentions in the context of total quality management implementations
Chuang, Shuangshii; Chen, Kun-Shiang; Tsai, Ming-Tien - In: Total quality management & business excellence : an … 26 (2015) 1, pp. 108-122
Persistent link: https://www.econbiz.de/10010477260
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Frequency of CRM implementation activities : a customer-centric view
Kim, Molan; Park, Jeong Eun; Dubinsky, Alan J.; Chaiy, Seoil - In: The journal of services marketing 26 (2012) 2, pp. 83-93
Persistent link: https://www.econbiz.de/10009568254
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Determinants of self-service technology adoption and implementation in hotels : the case of China
Liu, Chun; Hung, Kam; Wang, Dan; Wang, Sha - In: Journal of hospitality marketing & management 29 (2020) 6, pp. 636-661
Persistent link: https://www.econbiz.de/10012256159
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Consumer behavior : concepts and applications
Loudon, David L.; DellaBitta, Albert John - 1984 - 2. ed.
Persistent link: https://www.econbiz.de/10004660947
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Consumer behavior : a framework
Mowen, John C.; Minor, Michael - 2001 - 1. ed.
Persistent link: https://www.econbiz.de/10004747664
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Critical success factors in e-marketing adoption and implementation among the fast-moving consumer goods retailers in Zimbabwe
Masengu, Reason; Prinsloo, JJ; Pelser, Theuns - In: Management : journal of contemporary management issues 26 (2021) 2, pp. 159-177
Persistent link: https://www.econbiz.de/10013502490
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Fundamentals of marketing
Raju, M. S.; Prabhakara, Rao J. V. - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10004928711
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Consumer behavior for dummies
Lake, Laura M. - 2009
Persistent link: https://www.econbiz.de/10004937325