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Reference group influences in the uncertain decision making process : empirical findings on buying of personal investment products

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Audience effetcs in consumption

Coşgel, Metin Murat - In: Economics & philosophy 10 (1994) 1, pp. 19-30

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Expanding the view of consumer socialization : a nonutilitarian mass-mediated perspective

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Expressing America : a critique of the global credit card society

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Konsum : soziologische, ökonomische und psychologische Perspektiven

Rosenkranz, Doris (ed.); Schneider, Norbert F. (contributor) - 2000

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Rhetoric in the economy : consumption and audience

Coşgel, Metin Murat - In: The journal of socio-economics 21 (1992) 4, pp. 363-377

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Rivalry and Group Behavior Among Consumers and Brands : Comparisons In and Out of the Sport Context

Havard, Cody T. - 2021 - 1st ed. 2021.

Chapter 1: Rivalry In and Out of Sport -- Chapter 2: The Games We Play -- Chapter 3: They Said What? -- Chapter 4: Are You Team Apple or Team Samsung? -- Chapter 5: Rebels or Star Fleet? -- Chapter 6: Introduction of a Hierarchy of Out-Group Derogation -- Chapter 7: Here We Are, There We Go.

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Rivalry and group behavior among consumers and brands : comparisons in and out of the sport context

Havard, Cody T. - 2021

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Soziale Dimensionen des Konsumverhaltens

Zigann, Herbert - 1976

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