This e-book presents the results of research into a range of these issues in a range of countries as specifically applied to the marketing of apparel. The primary focus is on the issue of age and its influence on purchasing behaviour

This e-book carries contributions which address the issue of public service reform under Labour. The published papers cover both a broad variety of human resource topics and range of separate public services. Topics covered include the impact of performance indicators on HRM practices in the...

Explores the cultural economies of two "non-traditional" commodity trades between Africa and Europe - one anglophone, the other francophone - in order to show not only why they differ but also how both have felt the fall-out of the wealthy world's food scares

Our understanding of what constituted the industrial revolution has changed fundamentally in recent decades. Sir E. A. Wrigley, the leading historian of industrial England, here sets out to expose the inadequacy of what was once the received wisdom and to suggest what he believes should stand in...

A comparison of the development of the synthetic dye industry in Great Britain, Germany, and the US. This constitutes an important chapter in business, economic, and technological history because synthetic dyes - invented in 1857 - represent the first time that a scientific discovery quickly...

This book explains how the process of moving from analog TV to digital is unfolding in the US and Britain and explores the changes in the legal framework and the industry structure associated with it. It is a unique study about the technological, political, and social factors shaping this transition

Looks at the relationship between the economics of John Maynard Keynes and the tradition of British Humanism, which dominated public life in the early years of the twentieth century. This book provides the reader with an understanding of Keynes and his core ideas, and is useful to students of...

Through a discussion and analysis of the literature and practices, this book aims to propose a marketing strategy framework grounded in sustainable principles that can be used to sustain and preserve the authenticity of cultural heritage for future generations, whilst appealing to the suppliers,...