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Consumer behaviour in China :...
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China
15
Consumer behaviour
6
Konsumentenverhalten
6
Social values
6
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6
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4
Hong Kong
4
Hongkong
4
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4
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4
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3
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3
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3
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2
Asiatisch-pazifischer Raum
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Customer satisfaction
2
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R&D investment
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2
United States
2
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marketing expenses
2
21.06.1992
1
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1
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1
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1
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English
28
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Yau, Oliver H.
19
Yau, Oliver H. M.
17
Chow, Raymond P. M.
7
Tse, Alan C. B.
6
Sin, Leo Y. M.
5
Lee, Jenny S. Y.
4
Chow, Raymond
2
Lee, Bernard
2
Luk, Chung-leung
2
Tsui, Anthony S. C.
2
Chan, Jimmy H. T.
1
Chan, T. S.
1
Cheng, Simone C. L.
1
Cheung, Fanny S. L.
1
Chow, Cheris W. C.
1
Ko, Anthony C. K.
1
Lau, K. F.
1
Lau, Lorett B. Y.
1
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1
Leung, Wing-fai
1
Li, Yi-jing
1
Lo, Thamis W.
1
Lu, Hsiao‐Yun
1
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1
Sin, Leo Yat-ming
1
Wan, Wendy W. N.
1
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Wu, Wann‐Yih
1
Yu, Eddie F. K.
1
Zeng, Dao-xian
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Academy of International Business
1
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Working paper series
6
Journal of transnational management : the official journal of the International Management Development Association
4
Psychology & marketing
4
Harmony versus conflict in Asian business : managing in a turbulent era
3
Business Horizons
2
Consumer research and policy series
2
European journal of marketing : EJM
2
Journal of Business Research
2
Cross cultural management : an international journal
1
European Journal of Marketing
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Journal of Marketing for Higher Education
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ECONIS (ZBW)
26
RePEc
5
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2
USB Cologne (EcoSocSci)
1
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1
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11
Special issue: Feng Shui and marketing
Yau, Oliver H.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009565209
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12
China business : challenges in the 21st century
Yau, Oliver H.
(
contributor
)
-
2001
-
1. ed., 2. print.
Persistent link: https://www.econbiz.de/10003252602
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13
The development of a scale for measuring relationship marketing orientation
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559170
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14
Reliability and validity of scores on the relationship marketing orientation questionaire (RMOQ)
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559174
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15
Is relationship marketing for everyone?
Yau, Oliver H. M.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001559175
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16
Complementarity, conflict, relationship and satisfaction : perspectives of Chinese partners in joint ventures
Yau, Oliver H. M.
;
Chow, Raymond P. M.
;
Zeng, Dao-xian
-
1999
Persistent link: https://www.econbiz.de/10001559177
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17
Relationship marketing : the Chinese way
Yau, Oliver H. M.
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001559247
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18
Influence of Chinese culture values on consumers behavior : a proposed model of gift-purchasing behavior in Hong Kong
Yau, Oliver H. M.
;
Chan, T. S.
;
Lau, K. F.
-
2000
Persistent link: https://www.econbiz.de/10001559253
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19
Perspectives on the Pacific Rim
Yau, Oliver H.
(
contributor
)
- In:
European journal of marketing : EJM
26
(
1992
)
3
,
pp. 1-51
Persistent link: https://www.econbiz.de/10001122128
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20
Chinese cultural values : their dimensions and marketing implications
Yau, Oliver H.
- In:
European journal of marketing : EJM
22
(
1988
)
5
,
pp. 44-57
Persistent link: https://www.econbiz.de/10001049943
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