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Kundenorientierung : nah dran, aber längst nicht im Ziel ; kleinere Unternehmen orientieren sich zu wenig am Kunden

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Six Sigma sales and marketing : application to NCAA basketball

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Why do customers switch? : more satiated or less satisfied

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Validation of a quality assessment tool for insurance services in business-to-business marketing

Pop, Nicolae Al.; Petrisoaia, Carmen - In: The international journal of management science and … (2013) 10, pp. 123-137

Considering their importance and place in the production of the GDP (Gross domestic product), services are regarded by academicians and practitioners as a key element in shaping the competitiveness of the national economy. Service quality drives the growth and progress of any company. Insurance...

Persistent link: https://www.econbiz.de/10010355996