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Marketing across cultures
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Interkulturelles Management
18
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18
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12
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10
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9
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English
57
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44
French
15
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Usunier, Jean-Claude
119
Brülhart, Marius
9
Lee, Julie Anne
9
Lohmann, Christopher
5
Willinger, Marc
5
Cestre, Ghislaine
4
Bourbonnais, Régis
3
Faulk, Saskia
3
Furrer, Olivier
3
Kumar, Rajesh
3
Roulin, Nicolas
3
Simon, Françoise
3
Walliser, Björn
3
Fetscherin, Marc
2
Furrer-Perrinjaquet, Amandine
2
Herk, Hester van
2
Ivens, Björn Sven
2
Jaffe, Eugene D.
2
Josiassen, Alexander
2
Keser, Claudia
2
Nebenzahl, Israel D.
2
Stolz, Jörg
2
Valette-Florence, Pierre
2
Durrande-Moreau, Agnès
1
Falcy, Sandrine
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Ferrandi, Jean-Marc
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Harzing [Rezensierte Person], Anne-Wil
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Harzing, Anne-Wil
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Hay, Michael
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Mcdonald, Heather
1
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Roger, Patrick
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Sbizzera, Stéphane
1
Shaner, Janet
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Stolz, Joerg
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Taras, Vasyl
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Verna, Gerard
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Départment d'économétrie et d'économie politique (DEEP), Faculté des Hautes Études Commerciales (HEC)
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Fondation Nationale pour l'Enseignement de la Gestion des Entreprises
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Working paper / Institut Universitaire de Management International, Université de Lausanne
8
Revue française de gestion : hommes et techniques
6
Working papers / Université de Lausanne, Faculté des Hautes Etudes Commerciales, Institut de Recherche en Management
5
International marketing review
4
Revue économique et sociale : RES ; bulletin de la Société d'Etudes Economiques et Sociales
4
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3
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3
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2
Economics Papers from University Paris Dauphine
2
Economics letters
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European journal of marketing : EJM
2
International journal of cross cultural management : CCM
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Journal of world business : JWB
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Management international review : mir ; journal of international business
2
Sciences de gestion
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AHRC / ESRC religion and society series
1
Always learning
1
Ashgate AHRC / ESRC religion and society series
1
Asia Pacific business review
1
CEPR Discussion Papers
1
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1
Cahiers de l'ISMEA / SG, Série Sciences de gestion
1
Cahiers de recherches économiques
1
Collection FNEGE
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Cross-cultural management : culture and management across the world
1
Discussion paper / Centre for Economic Policy Research
1
Economics Letters
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Economies et sociétés ; 36,7
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Essential readings in management learning
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European Management Journal
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Gabler Wirtschaft
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International Business Review
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International journal of electronic commerce : IJEC
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International studies of management and organization
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Internationalization and organizations : challenges and prospects
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ECONIS (ZBW)
59
OLC EcoSci
29
USB Cologne (EcoSocSci)
15
RePEc
11
BASE
4
Other ZBW resources
1
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91
L'avenir: la marchandisation de l'enseignement supérieur?
Usunier, Jean-Claude
- In:
Revue économique et sociale : RES ; bulletin de la …
62
(
2004
)
2
,
pp. 107-122
Persistent link: https://www.econbiz.de/10007958990
Saved in:
92
L'étudiant est-il un consommateur d'éducation?
Usunier, Jean-Claude
- In:
Revue économique et sociale : RES ; bulletin de la …
62
(
2004
)
1
,
pp. 113-128
Persistent link: https://www.econbiz.de/10007959006
Saved in:
93
LA NÉGOCIATION FACE AUX BARRIÈRES DU LANGAGE
Usunier, Jean-Claude
- In:
Revue française de gestion : hommes et techniques
(
2001
)
135
,
pp. 39-50
Persistent link: https://www.econbiz.de/10007969691
Saved in:
94
A french-german comparison of trust and reciprocity: An experimental based on the investment game
Willinger, Marc
;
Lohmann, Christopher
;
Usunier, Jean-Claude
- In:
Revue d'économie politique
111
(
2001
)
1
,
pp. 151-172
Persistent link: https://www.econbiz.de/10007971205
Saved in:
95
BUSINESS ETHICS AND CULTURAL RELATIVITY
Usunier, Jean-Claude
;
Verna, Gerard
- In:
Revue française de gestion : hommes et techniques
(
1994
)
99
,
pp. 23-40
Persistent link: https://www.econbiz.de/10007976954
Saved in:
96
Personifying Country of Origin Research
Nebenzahl, Israel D.
;
Jaffe, Eugene D.
;
Usunier, Jean-Claude
- In:
Management international review : mir ; journal of …
43
(
2003
)
4
,
pp. 383-406
Persistent link: https://www.econbiz.de/10006759325
Saved in:
97
Further considerations on the relevance of country-of-origin research : comment
Usunier, Jean-Claude
;
Cestre, Ghislaine
;
Harzing …
- In:
European management review : the journal of the …
5
(
2008
)
4
,
pp. 271-274
Persistent link: https://www.econbiz.de/10009870816
Saved in:
98
Does the trust game measure trust?
Brülhart, Marius
;
Usunier, Jean-Claude
- In:
Economics letters
115
(
2012
)
1
,
pp. 20-24
Persistent link: https://www.econbiz.de/10009838619
Saved in:
99
The shift from manufacturing to brand origin: suggestions for improving COO relevance
Usunier, Jean-Claude
- In:
International marketing review
28
(
2011
)
5
,
pp. 486-497
Persistent link: https://www.econbiz.de/10009286455
Saved in:
100
Language as a resource to assess cross-cultural equivalence in quantitative management research
Usunier, Jean-Claude
- In:
Journal of world business : JWB
46
(
2011
)
3
,
pp. 314-320
Persistent link: https://www.econbiz.de/10009133666
Saved in:
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