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Behavioral models for market a...
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Wind, Yoram
137
Nicosia, Francesco M.
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20
Mahajan, Vijay
12
Douglas, Susan P.
11
Sheth, Jagdish N.
10
Sharp, Byron
6
Gunther, Robert E.
5
Claycamp, Henry J.
4
Jain, Arun K.
4
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4
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4
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3
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3
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3
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2
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Saaty, Thomas L.
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ECONIS (ZBW)
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6
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11
Perceived risk, information processing, and consumer behavior
Nicosia, Francesco M.
- In:
The journal of business : B
42
(
1969
)
2
,
pp. 162-166
Persistent link: https://www.econbiz.de/10002576085
Saved in:
12
Advertising, management, and society : a business point of view ; a project of the Consumer Research Programm
Nicosia, Francesco M.
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10004654767
Saved in:
13
Consumer decision process : marketing and advertising implications
Nicosia, Francesco M.
-
1966
Persistent link: https://www.econbiz.de/10004626662
Saved in:
14
Yoram "Jerry" Wind's contributions to marketing
Wind, Yoram
-
2011
Persistent link: https://www.econbiz.de/10009270370
Saved in:
15
Advertising principles, problems, and cases
Dirksen, Charles J.
;
Kroeger, Arthur
;
Nicosia, Francesco M.
-
1977
-
5. ed
Persistent link: https://www.econbiz.de/10000042216
Saved in:
16
Regulation of marketing and the public interest : essays in honor or Ewald T. Grether
Carman, James M.
;
Nicosia, Francesco M.
-
1981
Persistent link: https://www.econbiz.de/10000050485
Saved in:
17
Time-path types: from static to dynamic typologies
Myers, John G.
;
Nicosia, Francesco M.
- In:
Management science : journal of the Institute for …
16
(
1970
)
10
,
pp. 584-596
Persistent link: https://www.econbiz.de/10003638697
Saved in:
18
Analog experiments with a model of consumer attitude change
Carman, James M.
;
Nicosia, Francesco M.
- In:
Proceedings of the Winter Conference of the American …
(
1965
),
pp. 246-257
Persistent link: https://www.econbiz.de/10003509955
Saved in:
19
On the study of consumer typologies
Myers, John G.
;
Nicosia, Francesco M.
- In:
Journal of marketing research : JMR
5
(
1968
)
2
,
pp. 182-193
Persistent link: https://www.econbiz.de/10002551997
Saved in:
20
Some applications of cluster analysis to the study of consumer typologies and attitudinal-behavioral change
Myers, John G.
;
Nicosia, Francesco M.
- In:
Insights into consumer behavior
,
(pp. 127-146)
.
1968
Persistent link: https://www.econbiz.de/10002552039
Saved in:
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