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Strategic electronic marketing...
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Marketing
31,528
Electronic Commerce
24,102
Internet
21,876
E-commerce
21,176
Deutschland
8,488
Consumer behaviour
7,949
Konsumentenverhalten
7,612
Theorie
7,124
Germany
7,103
Theory
7,048
Online-Handel
5,865
Online retailing
5,862
Marketingmanagement
5,321
Marketing management
4,772
Relationship marketing
4,022
Beziehungsmarketing
3,980
Online-Marketing
3,909
Internet marketing
3,800
USA
3,636
Welt
3,464
Social Web
3,442
Social web
3,436
World
3,420
United States
3,224
marketing
2,604
Informationstechnik
2,571
Digitalisierung
2,550
Information technology
2,442
Strategisches Management
2,388
Digitization
2,284
Unternehmen
2,261
Management
2,168
Werbung
2,079
Marktforschung
2,066
Brand management
2,034
Markenführung
2,018
Innovation
1,978
Einzelhandel
1,920
Lieferantenmanagement
1,890
Supplier relationship management
1,888
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19,130
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773
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598
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2,432
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Bruhn, Manfred
315
Meffert, Heribert
286
Kotler, Philip
263
Pepels, Werner
223
Press, World Trade
173
Bauer, Hans H.
169
Wiedmann, Klaus-Peter
169
Homburg, Christian
167
Huber, Frank
153
Fritz, Wolfgang
130
Belz, Christian
114
Kollmann, Tobias
114
Wirtz, Bernd W.
109
Tomczak, Torsten
102
Diller, Hermann
97
Esch, Franz-Rudolf
94
Irwin, Scott H.
94
Peitz, Martin
91
Backhaus, Klaus
87
Ahlert, Dieter
85
Kreutzer, Ralf T.
84
Heinemann, Gerrit
75
Burmann, Christoph
72
Greenstein, Shane M.
72
Kleinaltenkamp, Michael
72
Silberer, Günter
72
Albers, Sönke
71
Kuß, Alfred
71
Kirchgeorg, Manfred
70
Sheth, Jagdish N.
69
Kaiser, Harry M.
68
McDonald, Malcolm
67
Reinecke, Sven
65
Sträßer, Anne-Katrin
65
Goldfarb, Avi
64
Wilson, William W.
62
Good, Darrel L.
61
Herrmann, Andreas
60
Economides, Nicholas
59
Unger, Fritz
59
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Springer Fachmedien Wiesbaden
561
Agricultural and Applied Economics Association - AAEA
545
IGI Global
249
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
National Bureau of Economic Research
158
OECD
154
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
142
European Association of Agricultural Economists - EAAE
141
Southern Agricultural Economics Association - SAEA
138
Université Paris-Dauphine (Paris IX)
136
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
113
American Marketing Association
103
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
95
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
HAL
86
Verlag Dr. Kovač
82
Europäische Kommission
73
Office of the Chief Economist, Department of Agriculture
72
Organisation for Economic Co-operation and Development
67
Haufe-Lexware GmbH & Co. KG
55
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
EconWPA
51
Edward Elgar Publishing
50
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Springer Gabler <Firma>
45
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
41
Nomos Verlagsgesellschaft
40
Western Agricultural Economics Association - WAEA
40
Verlag Franz Vahlen
38
Springer-Verlag GmbH
37
Gesellschaft zur Erforschung des Markenwesens
35
World Bank Group
35
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
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SpringerLink / Bücher
1,742
European Journal of Marketing
515
Springer eBook Collection
429
Springer eBook Collection / Business and Economics
380
Gabler Edition Wissenschaft
372
Journal of business research : JBR
357
Online Information Review
332
Europäische Hochschulschriften / 5
321
Research
276
Marketing Intelligence & Planning
274
Journal of retailing and consumer services
269
Telecommunications policy : the international journal of digital economy, data sciences and new media
249
Industrial marketing management : the international journal for industrial and high-tech firms
218
Electronic commerce research
216
Journal of Food Distribution Research
208
Lehrbuch
202
Management science : journal of the Institute for Operations Research and the Management Sciences
176
Journal of Consumer Marketing
173
Management Science
168
NBER working paper series
154
Industrial Management & Data Systems
152
International journal of business information systems : IJBIS
149
Strategic Direction
144
MPRA Paper
138
Technological forecasting & social change : an international journal
138
International Journal of Retail & Distribution Management
135
essentials
135
Information systems and e-business management : ISeB
133
Journal of Agricultural and Applied Economics
131
Economics Papers from University Paris Dauphine
129
Journal of internet commerce
129
Aslib Proceedings
128
International Journal of Bank Marketing
127
Working paper / National Bureau of Economic Research, Inc.
127
Premier reference source
126
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
125
European journal of operational research : EJOR
124
Information systems research : ISR
121
NBER Working Paper
121
International journal of production economics
119
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Source
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ECONIS (ZBW)
59,099
USB Cologne (EcoSocSci)
19,476
RePEc
8,322
Other ZBW resources
4,557
BASE
2,069
EconStor
822
USB Cologne (business full texts)
507
OLC EcoSci
75
ArchiDok
41
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date (oldest first)
31
Marktkommunikation im
Internet
Röckelein, Wolfgang
-
1999
Persistent link: https://www.econbiz.de/10001352266
Saved in:
32
Marktplatz
Internet
: empirische Studien zu seinen Potentialen und Problemen
Hoffmann, Volker
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001498163
Saved in:
33
Internet-Marketing
: marktorientiertes E-Business in Deutschland und den USA
Fritz, Wolfgang
(
ed.
)
-
2001
-
2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10001597077
Saved in:
34
Online-Distribution : Implikationen elektronischer Märkte für Strukturen, Produkteignung und Strategien im funktionalen Handel
Paschelke, Bernd
;
Roselieb, Arnd
-
2002
Persistent link: https://www.econbiz.de/10001665176
Saved in:
35
Die Rolle von Banken im Electronic Business : Trustmediation als strategische Basis
Kiefer, Tobias
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001621030
Saved in:
36
Strategic electronic
marketing
: managing e-business
Kleindl, Brad Alan
-
2003
-
2. ed
Persistent link: https://www.econbiz.de/10001713026
Saved in:
37
Electronic commerce im Naturkosthandel : Vermarktung ökologisch erzeugter Lebensmittel im
Internet
Nachtmann, Matthias
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001632760
Saved in:
38
Ökonomisch vorteilhafte Individualisierung und Personalisierung : eine Analyse unter besonderer Berücksichtigung der Informationstechnologie und des Electronic Commerce
Schackmann, Jürgen
-
2003
Persistent link: https://www.econbiz.de/10001738022
Saved in:
39
Das
Internet
als Distributionskanal : Auswirkungen von Breitband auf das Kaufverhalten
Gerdes, Stephanie
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001742958
Saved in:
40
E-Commerce und Online-
Marketing
: Chancen, Risiken und Strategien
Krause, Jörg
-
2000
-
2., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10001508087
Saved in:
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