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Technologie in der Wettbewerbs...
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Technologie in der Wettbewerbsstrategie : strategische Auswirkungen technologischer Entscheidungen untersucht am Beispiel der Werkzeugmaschinenindustrie
Zörgiebel, Wilhelm W.
-
1983
Persistent link: https://www.econbiz.de/10000079147
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Technologieorientierte Wettbewerbsstrategien
Specht, Günter
- In:
Marketing : ZFP ; journal of research and management
7
(
1985
)
3
,
pp. 161-172
Persistent link: https://www.econbiz.de/10001017748
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