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Marketing Management - How small companies can compete-- and succeed--against market leaders.
Paley, Norton - In: Sales & marketing management 147 (1995) 5, pp. 32-40
Persistent link: https://www.econbiz.de/10006486686
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Getting in Focus - Focus groups are an inexpensive, effective, and invaluable market research tool. Here's a do-it-yourself guide to staging and hosting a successful one.
Paley, Norton - In: Sales & marketing management 147 (1995) 3, pp. 92-95
Persistent link: https://www.econbiz.de/10006486713
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Marketing Management - An examination of a company's market information can reveal new areas for growth
Paley, Norton - In: Sales & marketing management 147 (1995) 3, pp. 30-31
Persistent link: https://www.econbiz.de/10006486721
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Marketing Close-Up
Paley, Norton - In: Sales & marketing management 146 (1994) 8, pp. 65-66
Persistent link: https://www.econbiz.de/10006490579
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Marketing Close-Up
Paley, Norton - In: Sales & marketing management 146 (1994) 7, pp. 41-42
Persistent link: https://www.econbiz.de/10006490603
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Marketing Close-Up
Paley, Norton - In: Sales & marketing management 146 (1994) 6, pp. 57-60
Persistent link: https://www.econbiz.de/10006490625
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Marketing Close-Up
Paley, Norton - In: Sales & marketing management 146 (1994) 4, pp. 43-46
Persistent link: https://www.econbiz.de/10006490670
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Marketing Close-up
Paley, Norton - In: Sales & marketing management 146 (1994) 3, pp. 45-46
Persistent link: https://www.econbiz.de/10006490694
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Marketing Close-up - strategic selling.
Paley, Norton - In: Sales & marketing management 146 (1994) 2, pp. 49-50
Persistent link: https://www.econbiz.de/10006490717
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Marketing Management - Black & Decker reversed the downslide of its professional tool division by revitalizing a proven winner.
Paley, Norton - In: Sales & marketing management 147 (1995) 7, pp. 30-31
Persistent link: https://www.econbiz.de/10007775844