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The adoption of cultural heritage signs as trademarks entails several risks that must not be underestimated. Instead of enriching language and rhetoric devices, trademark protection restricts the freedom of future generations of authors to use affected cultural signs for new literary and...
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.2 Culture for the Agenda 2030 -- 4.3 The European and Italian Guidelines -- 4.4 The UNESCO Culture 2030 Indicators -- 4 …
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