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The new marketing
Fulmer, Robert M.
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1976
Persistent link: https://www.econbiz.de/10000042190
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Management von morgen
Fulmer, Robert M.
- In:
Zeitschrift für Organisation : ZO ; Z für O ; neue …
42
(
1973
)
4
,
pp. 185-189
Persistent link: https://www.econbiz.de/10003555057
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Profiles of the future : the management of tomorrow
Fulmer, Robert M.
- In:
Business horizons
15
(
1972
)
4
,
pp. 5-13
Persistent link: https://www.econbiz.de/10003555063
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Atlantaʹs management MDʹs
Fulmer, Robert M.
- In:
Atlanta economic review : a publ. for managers & educators
22
(
1972
)
3
,
pp. 10-13
Persistent link: https://www.econbiz.de/10002179842
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Does the product manager manage?
Fulmer, Robert M.
- In:
Business perspectives : quarterly journal of the …
4
(
1968
)
2
,
pp. 11-16
Persistent link: https://www.econbiz.de/10002179844
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How should advertising and sales promotion funds be allocated?
Fulmer, Robert M.
- In:
Journal of marketing
31
(
1967
)
4,1
,
pp. 8-11
Persistent link: https://www.econbiz.de/10002179849
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Organizational constraints on new-product success
Fulmer, Robert M.
- In:
Business review
26
(
1967
)
4
,
pp. 57-67
Persistent link: https://www.econbiz.de/10002179859
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Practical human relations
Fulmer, Robert M.
-
1977
Persistent link: https://www.econbiz.de/10002179871
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9
Product management: Panacea or Pandoraʹs box?
Fulmer, Robert M.
- In:
California management review
7
(
1965
)
4
,
pp. 63-74
Persistent link: https://www.econbiz.de/10002179873
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Product management : Panacea or Pandoraʹs box
Fulmer, Robert M.
- In:
Systems, organizations, analysis, management : a book …
,
(pp. 26-37)
.
1969
Persistent link: https://www.econbiz.de/10002179877
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