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Managers have long understood the rationale for investing in new products. Now, however, they face an even more compelling need: to invest in targeting new markets, specifically those in less developed countries (LDCs). The argument presented in this article, for initiating or increasing...
Persistent link: https://www.econbiz.de/10008870346
Because federal law protects an employee's right to religious accommodation, managers cannot ignore the issue of religious diversity. The matter is far broader than simple legal compliance, though. Certainly, managers need to better understand the laws protecting employees’ rights for...
Persistent link: https://www.econbiz.de/10011065241
Offering testimonials from a range of sources, we assert that managers’ book programs benefit participants and their organizations. Managers gain sophistication through such programs, and by sharing what they learn via one-page summaries, they can more easily apply that sophistication. Other...
Persistent link: https://www.econbiz.de/10010603471
Purpose: The purpose of this paper is to offers the authors’ perspective on a problem rarely considered by those making strategic decisions: conflicting laws at different levels of jurisdiction, specifically those related to stigmatized products. Design/methodology/approach: The authors use...
Persistent link: https://www.econbiz.de/10012186341
Managers understand the rationale for investing in new products, but now face an even more compelling need: to invest in targeting new markets, specifically those in less developed countries (LDCs). The argument presented here for initiating or increasing marketing efforts in these nations makes...
Persistent link: https://www.econbiz.de/10009440267
Purpose: This study aims to investigate to what extent salespeople are satisfied, dissatisfied or neither with various aspects of their job in ways predicted by the “two-factor model” assocating satisfaction with recognition and personal growth but not “hygiene factors.” It further...
Persistent link: https://www.econbiz.de/10012073435
Purpose: This paper aims to examine technology-based firms that successfully turned around a decline in performance, to report what they did and what characterized the firms themselves, relating those actions and characteristics to effective rebounds. Design/methodology/approach: The authors...
Persistent link: https://www.econbiz.de/10012073446
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