Similar Search Results

Counting the spoons: what really influences corporate reputation

Hirsch, Peter Buell - In: Journal of Business Strategy 38 (2017) 6, pp. 54-58

business value. Originality/value While a great deal has been written about reputation and trust, the author believes that this …

Persistent link: https://www.econbiz.de/10014847260

Access flexibility, trust and performance in achieving competitiveness

Hua, Song; Ranjan Chatterjee, Samir; Kang‐kang, Yu - In: Journal of Chinese Economic and Foreign Trade Studies 2 (2009) 1, pp. 31-46

flexibility fit and trust development. Design/methodology/approach – A structured survey questionnaire was administered to a …. Findings – Leveraging of flexibility in supply chain access structures and improving of trust relationships can ensure …

Persistent link: https://www.econbiz.de/10014847514

Trust and Loyalty in Electronic Commerce, an Agency Theory Perspective

Jevons, Colin - In: Journal of Consumer Marketing 21 (2004) 1, pp. 69-70

Persistent link: https://www.econbiz.de/10014848374

High Trust Selling

McClaren, Nicholas - In: Journal of Consumer Marketing 21 (2004) 1, pp. 75-76

Persistent link: https://www.econbiz.de/10014848378

High Trust Selling

Keyes, Sylvia - In: Journal of Consumer Marketing 21 (2004) 4, pp. 287-289

Persistent link: https://www.econbiz.de/10014848407

Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow

McClaren, Nicholas - In: Journal of Consumer Marketing 21 (2004) 6, pp. 437-439

Persistent link: https://www.econbiz.de/10014848426

Trust‐based commitment: multidimensional consumer‐brand relationships

Hess, Jeff; Story, John - In: Journal of Consumer Marketing 22 (2005) 6, pp. 313-322

connections which are, in turn, driven by trust and satisfaction. Design/methodology/approach – A model is proposed to define … trust, but primarily contributes to functional connections. Personal connections, on the other hand, stem from trust. The … trust‐based model is statistically superior to previous models and explains customer‐brand relationships much more …

Persistent link: https://www.econbiz.de/10014848485

Decision making process of community organic food consumers: an exploratory study

Hamzaoui Essoussi, Leila; Zahaf, Mehdi - In: Journal of Consumer Marketing 25 (2008) 2, pp. 95-104

definition and recognition, organic food consumers' motivations, trust with regard to organic food, labeling and certification …

Persistent link: https://www.econbiz.de/10014848647

Pro‐environmental products: marketing influence on consumer purchase decision

Pickett‐Baker, Josephine; Ozaki, Ritsuko - In: Journal of Consumer Marketing 25 (2008) 5, pp. 281-293

Purpose – The objective of this paper is to investigate if marketing and branding techniques can help establish green brands and introduce greener patterns of consumption into contemporary lifestyles in the current context where environmentally friendly products are increasingly available....

Persistent link: https://www.econbiz.de/10014848676

Truth: The New Rules for Marketing in a Skeptical World

Guang Tian, Robert - In: Journal of Consumer Marketing 25 (2008) 6, pp. 385-386

Persistent link: https://www.econbiz.de/10014848690