Abstract Current social and economic environment is in continuous change and transformation and adaptation to existing conditions are favourable, a painful adjustment to reflect loss of comparative advantage, particularly important for some communities. Global disruption which affected the whole...

The key for keeping and encouraging new businesses consists in giving a variousnumber of facilities. The paper tries to explain the way the firms choose their businesses locations,the use of new technology in the production process and the methods of gaining and keepingcustomers.

Globalization is a phenomenon that occurs extensively in the current period. Thisprocess entails extensive and the need to consider that entities survival depends on the ability toaccess external markets. The paper forms by diagnosis internationalization of entities pretenseways of access...

The Internet has changed the whole world through its scale and accessibility. Even if the information can be found easier than ever, it triggers a whole series of effects on many aspects of modern life as well as in a wide range of domains. Marketing is directly influenced by the Internet which...

Focusing on the evolution of the Internet, organizations and their brands approach the relationship with the young audience thoroughly, relying on quality and differentiation. This happens because young people get bored quickly, some are shallow, but they are connected and available waiting for...