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Understanding distributor opportunism in a horizontal network
Zeng, Fue; Chen, Ying; Dong, Maggie Chuoyan; Zheng, Jinhui - In: Industrial marketing management : the international … 46 (2015), pp. 160-170
Persistent link: https://www.econbiz.de/10011286961
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Rejoinder to Hunt's "The bases of power approach to channel relationships"
Blois, Keith J.; Hopkinson, Gilian C. - In: Journal of marketing management : MM 31 (2015) 7/8, pp. 765-773
Persistent link: https://www.econbiz.de/10011309057
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Firm value creation through major channel expansions : evidence from an event study in the United States, Germany, and China
Homburg, Christian; Vollmayr, Josef; Hahn, Alexander - In: Journal of marketing 78 (2014) 3, pp. 38-61
Persistent link: https://www.econbiz.de/10010360448
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Do farmers' market and specialty food store customers differ in the effects of perceived utilitarian and hedonic shopping values?
Wang, Edward Shih-tse - In: Journal of marketing channels : ... distribution … 21 (2014) 2, pp. 77-86
Persistent link: https://www.econbiz.de/10010362481
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A survey of game-theoretic models of cooperative advertising
Jørgensen, Steffen; Zaccour, Georges - In: European journal of operational research : EJOR 237 (2014) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10010378680
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An empirical examination of customers' adoption of m-banking in India
Deb, Madhurima; Lomo-David, Ewuuk - In: Marketing intelligence & planning 32 (2014) 4, pp. 475-494
Persistent link: https://www.econbiz.de/10010385843
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Antecedents and consequences of insurer-salesperson relationships
Yu, Tsu-wei; Tung, Feng-cheng - In: Marketing intelligence & planning 32 (2014) 4, pp. 436-454
Persistent link: https://www.econbiz.de/10010385849
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Distribution network dynamics and the consequences for intermediaries
Gadde, Lars-Erik - In: Industrial marketing management : the international … 43 (2014) 4, pp. 622-629
Persistent link: https://www.econbiz.de/10010386443
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The use and abuse of French and Raven in the channels literature
Blois, Keith J.; Hopkinson, Gilian C. - In: Journal of marketing management : MM 29 (2013) 9/10, pp. 1143-1162
Persistent link: https://www.econbiz.de/10010195004
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Observer effects of punishment in a distribution network
Wang, Danny T.; Gu, Flora Fang; Dong, Maggie Chuoyan - In: Journal of marketing research : JMR 50 (2013) 5, pp. 627-643
Persistent link: https://www.econbiz.de/10010195937