Revitalization of state brands is deemed important to several constituencies. Stated preference with choice experiment methods were used to elicit consumer preferences for two locally grown products: spinach, which has had a well-publicized food safety incidence, and carrots, which have had no...

Organic foods and local foods have come to the forefront of consumer issues, due to concerns about nutrition, health, sustainability, and food safety. A conjoint analysis experiment quantified the relative importance of, and trade-offs between, apple search and experience attributes...

The global food crisis led to upward trends in food prices across the world. The millions of impoverished people living in developing countries including Ghana were the worst affected by the phenomenal increases in world food prices. This paper examines the implications of the global food crisis...

Replaced with revised version of paper on 01/14/2011.

Recently, there has been considerable interest in estimating food demand structure in China due to its huge market for food products. Previous literature has focused on the primary food products such as grains and meats, but studies on fruits and vegetables are limited. To fulfill this gap, this...

Recent research on consumer behavior has indicated that, contrary to most models in economics, information can affect consumers' subjective experience with a good. When consumers receive information about the quality of a good before experiencing the sensory characteristics of the good, the...

A national telephone survey was conducted in the U.S. in April 2002 to assess the consumer acceptance of genetically modified (GM) foods. Attitudes towards GM foods were studied through the use of a multiple correspondence analysis (MCA) method, analyzing the interrelationships among many...

This paper investigates the relationships between country of origin labeling (COOL) issues and consumers concern about safety and health towards using of foreign produce. Results show that those who were married, self employed, had higher incomes, or possessed more education were more likely to...

This paper uses a logistic regression model to examine consumer willingness to buy organic and/or GM food products in the context of food attributes that are considered important in the consumption decision. That model is chosen for its mathematical simplicity and because its asymptotic...