Similar Search Results

Counter hegemony of cultural art innovation against art in digital media

Sugita, I Wayan; Setinib, Made; Anshori, Yahya - In: Journal of open innovation : technology, market, and … 7 (2021) 2, pp. 1-24

Gong against modern entertainment arts today with the dynamics of openness innovation. The research method used is … entertainment arts. The counter-hegemony concerns three things, namely: (1) the innovation of Drama Gong performance art, (2) the …

Persistent link: https://www.econbiz.de/10012602064

A liberating-engagement theory of consumer fun

Oh, Travis Tae; Pham, Michel T. - In: Journal of consumer research : JCR ; an … 49 (2022) 1, pp. 46-73

Persistent link: https://www.econbiz.de/10013253555

Impact of social media marketing on consumer buying behavior on clothing in Kathmandu valley

Saha, Pappu - In: Nepalese journal of economics : a publication of … 3 (2019) 1, pp. 12-24

Persistent link: https://www.econbiz.de/10013204434

Exploring how live streaming affects immediate buying behavior and continuous watching intention : a multigroup analysis

Lv, Xingyang; Zhang, Rui; Su, Yiran; Yang, Yang - In: Journal of travel and tourism marketing 39 (2022) 1, pp. 109-135

Persistent link: https://www.econbiz.de/10013178082

The influence of traditional advertising determinants on young consumers' purchase decision

Misra, Vaibhav; Dwivedi, Sunita - In: Middle East journal of management : MEJM 9 (2022) 2, pp. 146-161

Persistent link: https://www.econbiz.de/10013258398

Instagram advertising among young consumers in wearable fitness trackers : the moderating role of technology acceptance factors

Gupta, Manali; Sinha, Neena; Singh, Pratibha; … - In: Journal of global marketing 34 (2021) 5, pp. 411-432

Persistent link: https://www.econbiz.de/10012695208

A poisson factorization topic model for the study of creative documents (and their summaries)

Toubia, Olivier - In: Journal of marketing research 58 (2021) 6, pp. 1142-1158

Persistent link: https://www.econbiz.de/10012794321

"This looks like a job for an accountant! (with good funeral insurance)" : the changing roles of accountants in superhero comics from 1938 to 2018

Rocher, Sébastien; Christensen, Mark; Roy, Yves - In: Accounting history : journal of the Accounting History … 26 (2021) 1, pp. 9-34

Persistent link: https://www.econbiz.de/10012483312

Measuring entertainment production at the Canadian Television Fund

Maier, Esther R. - In: Accounting history : journal of the Accounting History … 26 (2021) 1, pp. 61-79

Persistent link: https://www.econbiz.de/10012483329

Calculative practices and socio-political tensions : a historical analysis of entertainment, arts and accounting in a government agency

Rentschler, Ruth; Lee, Boram; Subramaniam, Nava - In: Accounting history : journal of the Accounting History … 26 (2021) 1, pp. 80-101

Persistent link: https://www.econbiz.de/10012483341