evaluations were subsequently reviewed. Findings Insufficient onboarding, poor communication and a perceived lack of support were …

. Communication during the NSD process is important if the needs of customers are to be met functionally as well as economically. The … results presented in this paper identify communication skills associated with successful NSD. Case research into nine UK … “lead customers” – throughout the development process. Less successful developers concentrate their communication exchange …

, marketing channels, service levels, pricing, communication with customers, persuading the customer, creating an effective …

Diffusion of many successful communication technologies, like telephony and television technology, follows an almost … technologies can be predicted accurately. However, the diffusion of other breakthroughs in communication technologies, like … interactive television, videotelephony or broadband mobile communication technology, shows a more erratic pattern. Introduction of …

. Originality/value – The paper brings together two schools of thought (globalization literature and communication theory) and, by …

satisfaction, trust, and communication, and shows the direct and indirect effects among those constructs and other constructs in an …