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Firms spend billions of dollars each year advertising consumer products in order to influence demand. Much of these outlays are on the creative design of advertising content. Creative content often uses nuances of presentation and framing that have large effects on consumer decision making in...
Persistent link: https://www.econbiz.de/10014211033
Even among households with similar socioeconomic characteristics, saving and wealth vary considerably. Life-cycle models attribute this variation to differences in time preference rates, risk tolerance, exposure to uncertainty, relative tastes for work and leisure at advanced ages, and income...
Persistent link: https://www.econbiz.de/10005759244
Wo steht die Schweiz heute bezüglich Akzeptanz, Verbreitung und Nutzung von neuen Arbeits-und Geschäftsformen in Wirtschaft und Gesellschaft? Eine der bisher umfassendsten und gründlichsten internationalen empirischen Untersuchungen in der Bevölkerung und bei Betrieben gibt auf diese Frage...
Persistent link: https://www.econbiz.de/10005836306
The CES is generalized by extension of the work of Hanoch (1975) resulting in implicit, direct and indirect relationships between utility and consumption. Expressions for substitution and income elasticities are developed and observed to be variable, rather than constant as in the CES case.
Persistent link: https://www.econbiz.de/10005771577
Numerous laboratory studies find that minor nuances of presentation and description change behavior in ways that are inconsistent with standard economic models. How much do these context effect matter in natural settings, when consumers make large, real decisions and have the opportunity to...
Persistent link: https://www.econbiz.de/10005778075
RESUMENCon la utilización de la Teoría de Juegos, y sus aplicaciones a problemas de Diseño de Mecanismos, se propone una metodología para medir los incentivos de los agentes del mercado laboral, para realizar las contribuciones de seguridad social y parafiscales según corresponda. Se...
Persistent link: https://www.econbiz.de/10008494004
Los debates académicos y de políticas acerca de la actividad microempresarial se centran frecuentemente en las restricciones crediticias, asumiendo que los negocios se manejan de manera óptima dadas esas y otras restricciones. Los microempresarios, sin embargo, raramente tienen capacitación...
Persistent link: https://www.econbiz.de/10008500297
Firms spend billions of dollars each year advertising consumer products in order to influence demand. Much of these outlays are on the creative design of advertising content. Creative content often uses nuances of presentation and framing that have large effects on consumer decision making in...
Persistent link: https://www.econbiz.de/10008472173
Traditional models of consumer choice assume consumers are aware of all products for sale.This assumption is questionable, especially when applied to markets characterized by a high degree of change, such as the personal computer (PC) industry. I present an empirical discrete-choice model of...
Persistent link: https://www.econbiz.de/10005134551
Numerous laboratory studies find that minor nuances of presentation and description change behavior in ways that are inconsistent with standard economic models. How much do these context effects matter in natural settings, when consumers make large, real decisions and have the opportunity to...
Persistent link: https://www.econbiz.de/10005490038