Using psychological terms such as cognitive dissonance and confirmation bias, this study reveals how individual consumers inadequately process (food safety) information, pay limited attention to signals, and make purchase decisions that are bias towards their initial choices. While it is...

This paper uses publicly available data from the California Department of Pesticide Regulation to measure local and industry peer eects related to the adoption of blueberries as a crop among Cal- ifornia growers between the years 2001 and 2011. Geographic and inter-industry network analyses...

Social interactions can lead to a variety of phenomena including consumption externalities and complementarities. Consumption externalities arise when the choices of others have an effect on the total value of a household's purchases; complementarities arise when the choices of others have an...

International students offer an unique opportunity to study the extent to which environment causes obesity. Because international students have an imperfect ability to choose their destination and are less aware of the social and cultural conditions in and around the university campus we argue...

Using a unique dataset from a household survey containing explicit social relationships among individual farmers, this study estimate the effect of peers on the revenue from cash crop sales among small-scale farmers in Northern India. We explore the learning mechanism through which peer effect...