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121
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94
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74
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68
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65
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65
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62
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61
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61
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54
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53
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53
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52
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51
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50
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47
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47
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46
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44
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43
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42
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42
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42
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41
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11
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20
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11
Achieving superior SME performance : overarching role of
marketing
, innovation, and learning capabilities
Sok, Phyra
;
O'Cass, Aron
;
Sok, Keo Mony
- In:
Australasian marketing journal
21
(
2013
)
3
,
pp. 161-167
Persistent link: https://www.econbiz.de/10010125790
Saved in:
12
International joint venture
marketing
performance in China : a resource-based approach
Julian, Craig C.
;
Xu, Junqian
- In:
Journal for global business advancement : JGBA
8
(
2015
)
4
,
pp. 410-435
Persistent link: https://www.econbiz.de/10011547823
Saved in:
13
Learning how to implement and manage SME
marketing
networks : a qualitative analysis
Agostini, Lara
- In:
Knowledge management research & practice : KMRP
14
(
2016
)
2
,
pp. 225-235
Persistent link: https://www.econbiz.de/10011481883
Saved in:
14
An exploratory study of how a Korean chaebol's learning culture facilitates customer service
Lee, Yangim
;
Trim, Peter R. J.
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
4
,
pp. 338-357
Persistent link: https://www.econbiz.de/10011515086
Saved in:
15
How knowledge management capabilities help leverage knowledge resources and strategic orientation for new product advantages in B-to-B high-technology firms
Im, Subin
;
Vorhies, Douglas W.
;
Kim, Namwoon
;
Heiman, …
- In:
Journal of business-to-business marketing
23
(
2016
)
2
,
pp. 87-110
Persistent link: https://www.econbiz.de/10011515712
Saved in:
16
Learning with the market : facilitating market innovation
Storbacka, Kaj
;
Nenonen, Suvi
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 73-82
Persistent link: https://www.econbiz.de/10010481964
Saved in:
17
Marktbezogenes Organisationales Lernen als Aufgabe des Hochschulmanagements : Bestandsaufnahme und Entwicklung eines Erfolgskonzeptes für Universitäten
Hennig-Thurau, Thorsten
-
2004
-Thurau einen solchen dringend erforderlichen Ansatz vor. Der Autor, Hochschullehrer für
Marketing
und Medien an der Bauhaus …
Persistent link: https://www.econbiz.de/10011402174
Saved in:
18
Developing the capability of
marketing
intelligence : a subjective dynamic capability study
Lin, Wei-shong
;
Hsu, Jing-wen
;
Yeh, Ming-yih
- In:
Benchmarking : an international journal ; BIJ
22
(
2015
)
7
,
pp. 1341-1359
Persistent link: https://www.econbiz.de/10011406665
Saved in:
19
Enhancing the professional mindset of future sales professionals : key insights from a master in sales transformation
Marcos-Cuevas, Javier
;
Critten, Peter
;
Squire, Phil
; …
- In:
Journal of marketing education : JME
36
(
2014
)
2
,
pp. 144-155
Persistent link: https://www.econbiz.de/10010393242
Saved in:
20
Marktbezogenes organisationales Lernen als Aufgabe des Hochschulmanagements : Bestandsaufnahme und Entwicklung eines Erfolgskonzeptes für Universitäten
Hennig-Thurau, Thorsten
-
2004
Persistent link: https://www.econbiz.de/10002216507
Saved in:
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