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Qualitätsmanagement: Eine Aufgabe des Controllings, des Marketings oder des Risikomanagements?
Wrede, Florian - 2008
Persistent link: https://www.econbiz.de/10010301003
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Qualitätsmanagement : eine Aufgabe des Controllings, des Marketings oder des Risikomanagements?
Wrede, Florian (contributor) - 2008
Persistent link: https://www.econbiz.de/10003784129
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Konzeptionelle Anforderungen an Marketing-Kennzahlensysteme
Reinecke, Sven - 2000
"Was wir brauchen, bekommen wir nicht. Was wir bekommen, verstehen wir nicht. Was wir verstehen, erhalten wir nicht." Solche oder ähnliche Klagen hört man nicht selten von Führungskräften, die bemängeln, dass sie häufig nicht die richtigen Informationen zur richtigen Zeit in der richtigen...
Persistent link: https://www.econbiz.de/10005840882
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Risk management model from the perspective of the implementing ISO 9001:2015 standard within financial services companies
Sitnikov, Catalina Soriana; Bocean, Claudiu George; … - In: Amfiteatru economic : an economic and business research … 19 (2017), pp. 1017-1034
In its new form, the ISO 9001:2015 standard activates and utilizes a thought pattern based on risk assessment functioning in parallel with the implementation of the system regarding quality management. Therefore, we strive to identify the risks and opportunities associated with the processes and...
Persistent link: https://www.econbiz.de/10011875295
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Risikomanagementunter Marketinggesichtspunkten
Bielefeldt, Jonas - Hochschule <Wismar> / Fakultät für … - 2010
Risikomanagement. Heutzutagebeschäftigen sich Unternehmen und Markenführungen intensiv mit Backup-Lösungen, Produkterpressungs- und …
Persistent link: https://www.econbiz.de/10009418759
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Auditing and controlling as a tool for sme marketing risk management
Kupec, Vaclav; Písař, Přemysl - In: Marketing i menedžment innovacij : m&mi (2021) 1, pp. 225-235
Persistent link: https://www.econbiz.de/10013093342
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Risikomanagement unter Marketinggesichtspunkten
Bielefeldt, Jonas - 2010
Persistent link: https://www.econbiz.de/10003943229
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Teaching managerial economics : spreadsheet exercises integrate economics within the business curriculum
Heath, Will Carrington; Underwood, James H.; Watson, John K. - In: Advances in management & applied economics 3 (2013) 4, pp. 249-256
Business students often have difficulty integrating economics reasoning into other business disciplines because of differences in the format and presentation of financial data across disciplines. Economics courses use one format while Accounting and other business courses use another. This paper...
Persistent link: https://www.econbiz.de/10009762659
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Green Marketing - A Marketing Practice with E-Marketing
Dutta, Koushik - 2014
Green Marketing is a concept in vogue and is capable to affect all aspects of business with significant result with the … concept of e-marketing. Green marketing is a phenomenon which has developed particular important in the modern market …. Additionally, the development of green marketing has opened the door of opportunity for companies to co-brand their products into …
Persistent link: https://www.econbiz.de/10013047821
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Distribution and Market Share
Wilbur, Kenneth C. - 2013
This paper presents findings from a census of more than 79,000 stock-keeping units (SKUs) in 37 consumer packaged goods categories totaling $55 billion in annual revenue. It shows that, in 86% of product categories, the relationship between market share and retail distribution is increasing and...
Persistent link: https://www.econbiz.de/10012711039