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The trendmaster's guide : get a jump on what your customer wants next
Waters, Robyn - 2005
Persistent link: https://www.econbiz.de/10004854589
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World advertising review : modern publicity
London : Cassel - 54.1985 - 59.1991; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10004054514
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Greifen und Griffe
Aicher, Otl (contributor); Kuhn, Robert (contributor) - 1987
Persistent link: https://www.econbiz.de/10004054832
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Das Design der Gesellschaft : zur Kultursoziologie des Designs
Moebius, Stephan (contributor);  … - 2012
Persistent link: https://www.econbiz.de/10009497727
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Verpackungsmarketing : Fallbeispiele - Trends - Technologien
Vaih-Baur, Christina (contributor);  … - 2010 - 1. Auflage
Persistent link: https://www.econbiz.de/10009498428
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New developments in innovation
Poolton, Jenny; Ismail, Hossam - In: Journal of Managerial Psychology 15 (2000) 8, pp. 795-811
The purpose of this paper is to examine some recent developments in the field of new products innovation. As a starting point, the reader is introduced to a brief history of management, setting innovation in its historic context. Some major issues facing new products managers are then briefly...
Persistent link: https://www.econbiz.de/10014887735
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Promising themes, designs and critical success factors for international research in HRM
Hoogendoorn, Jacob - In: Journal of Managerial Psychology 13 (1998) 3/4, pp. 143-149
This paper discusses the critical factors for the success of an international research project, some personal experiences of the author with his participation in two international projects, and some potential human resources management research themes which could be carried out using an...
Persistent link: https://www.econbiz.de/10014888480
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Strategically employing natural channels in an era of global marketing
Griffith, David A.; Ryans, John K. - In: Journal of Marketing Practice: Applied Marketing Science 1 (1995) 4, pp. 52-69
design. Contends that a thorough understanding (and use) of the natural channel would enable a firm to enhance its strategic … competitiveness. Proposes a series of strategic managerial considerations which refocus channel design attention on the atural channel …
Persistent link: https://www.econbiz.de/10014889302
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Humanistic redesign and technological politics in organisations
Badham, Richard; Garrety, Karin; Kirsch, Christina - In: Journal of Organizational Change Management 14 (2001) 1, pp. 50-63
The political nature of technology design and implementation is explicitly addressed in “human centred” projects to …, rather, from the complex configuration of these and other factors present in the design and implementation context …
Persistent link: https://www.econbiz.de/10014890817
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Co‐designing compliance to the Anti‐Money Laundering Act within the small and medium enterprise sector
Kelkar, Ameya; Rao, Asha - In: Journal of Financial Regulation and Compliance 21 (2013) 1, pp. 84-101
Australian regulator, AUSTRAC, could improve communication and education about the Act within this sector. Design … limitations, this paper uses the concepts of design in communication, and the importance of involving stakeholders in designing …. Originality/value – This paper is first of its kind to propose the use of “design” in order to improve the AML/CTF compliance …
Persistent link: https://www.econbiz.de/10014870233