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How do mature born globals create customer value to achieve international growth?
Andersson, Svante; Awuah, Gabriel Baffour; Aagerup, Ulf; … - In: International Marketing Review 37 (2020) 2, pp. 185-211
Purpose: This study aims to investigate how mature born global firms create value for customers to achieve continued international growth. Design/methodology/approach: The study employs a case study approach to investigate the under-researched area of how mature born globals create value for...
Persistent link: https://www.econbiz.de/10012186063
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International activities in small firms : examining factors influencing the internationalization and export growth of small firms
Andersson, Svante; Gabrielsson, Jonas; Wictor, Ingemar - 2009
Persistent link: https://www.econbiz.de/10003833760
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Born Globals' foreign market channel strategies
Andersson, Svante; Gabrielsson, Jonas; Wictor, Ingemar - In: International journal of globalisation and small … 1 (2004/06) 4, pp. 356-373
Persistent link: https://www.econbiz.de/10003433796
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Leadership and organization in born globals
Wictor, Ingemar; Andersson, Svante; Müllern, Tomas - In: Current issues in international entrepreneurship, (pp. 38-69). 2013
Persistent link: https://www.econbiz.de/10010463825
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Born Global's Use Of Innovative Solutions To Create Sustainable Competitive Advantages As It Expands And Grows In Different International Markets Svante Andersson
Andersson, Svante; Awuah, Gabriel; Wictor, Ingemar - Department of Management, Birkbeck College - 2014
Persistent link: https://www.econbiz.de/10010928568
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Born Globals' foreign market channel strategies
Andersson, Svante; Gabrielsson, Jonas; Wictor, Ingemar - In: International journal of globalisation and small … 1 (2004/06) 4, pp. 356-373
Persistent link: https://www.econbiz.de/10009867621
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Born globals : rapid international growth in new ventures
Wictor, Ingemar - 2012
Persistent link: https://www.econbiz.de/10009557794
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The internationalization of the firm from an entrepreneurial perspective
Andersson, Svante - 2009
Persistent link: https://www.econbiz.de/10003834660
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Entrepreneurs' influence on firms' international behavior
Andersson, Svante - In: The global enterprise : entrepreneurship and value creation, (pp. 109-136). 2007
Persistent link: https://www.econbiz.de/10003450629
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International growth strategies in different marketing contexts
Andersson, Svante - In: International growth of small and medium enterprises, (pp. 97-114). 2011
Persistent link: https://www.econbiz.de/10008695723