//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A Magazine Taxonomy Based on C...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
21
Konsumentenverhalten
21
Data protection
15
Datenschutz
15
Social Web
12
Social web
12
Internet marketing
11
Online-Marketing
11
USA
8
United States
8
Internet
6
Marketing management
6
Marketingmanagement
6
Social media
6
Beziehungsmarketing
5
Facebook
5
Personality psychology
5
Persönlichkeitspsychologie
5
Relationship marketing
5
Advertising
4
Brand management
4
Markenführung
4
Privacy
4
Brand
3
Consumer protection
3
Customer experience
3
Data security
3
Datensicherheit
3
Decision
3
Entscheidung
3
Markenartikel
3
Marketing communications
3
Product design
3
Produktgestaltung
3
Twitter
3
Advertising effects
2
Age group
2
Aging population
2
Alternde Bevölkerung
2
Altersgruppe
2
more ...
less ...
Online availability
All
Undetermined
34
Type of publication
All
Article
81
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
42
Aufsatz in Zeitschrift
42
Aufsatz im Buch
4
Book section
4
research-article
4
Aufsatzsammlung
1
review-article
1
more ...
less ...
Language
All
English
63
Undetermined
23
Author
All
Milne, George R.
81
Bahl, Shalini
12
Labrecque, Lauren I.
10
Swani, Kunal
8
Rohm, Andrew J.
7
Mason, Charlotte H.
5
Miller, Elizabeth G.
5
Peltier, James
5
Rohm, Andrew
5
Brown, Brian P.
4
Markos, Ereni
4
Walker, Kristen L.
4
Gabisch, Jason A.
3
LABRECQUE, LAUREN I.
3
MILNE, GEORGE R.
3
Pettinico, George
3
Phelps, Joseph E.
3
Ross, Spencer M.
3
Weinberg, Bruce D.
3
Yuksel, Mujde
3
Agogo, David
2
Barrett, Jennifer T.
2
Boza, María-Eugenia
2
Brashear, Thomas G.
2
Dahl, Andrew J.
2
Gooding-Williams, Sara
2
Iyer, Easwar S.
2
Kaplan, Begum
2
Kashyap, Vishal
2
PELTIER, JAMES W.
2
PHELPS, JOSEPH E.
2
Patrick, Vanessa M.
2
Peltier, James W.
2
R. Milne, George
2
Schewe, Charles D.
2
Zanjani, Shabnam H. A.
2
Aaron Gabisch, Jason
1
Adler, Robert
1
Andonova, Yana G.
1
Assaf, A. Georges
1
more ...
less ...
Published in...
All
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of business research : JBR
7
Journal of consumer affairs : official publication of the American Council on Consumer Interests
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of Consumer Affairs
4
Report / Marketing Science Institute
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Consumer Marketing
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of the Academy of Marketing Science
3
Report / Marketing Science Institute / Marketing Science Institute
3
The journal of consumer marketing
3
Handbook of niche marketing : principles and practice
2
Health marketing quarterly
2
Journal of Business Research
2
Journal of Research in Interactive Marketing
2
Journal of marketing education : JME
2
Journal of public policy & marketing
2
Online consumer behavior : theory and research in social media, advertising, and e-tail
2
Psychology & marketing
2
Australasian marketing journal
1
Business horizons
1
Handbook of qualitative research methods in marketing
1
International Journal of Pharmaceutical and Healthcare Marketing
1
Journal of Business & Industrial Marketing
1
Journal of Consumer Research
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JBE
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of international marketing
1
Journal of marketing
1
Marketing and humanity : discourses in the real world
1
Marketing letters : a journal of research in marketing
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
Sport management review
1
The journal of business & industrial marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
52
OLC EcoSci
20
Other ZBW resources
10
RePEc
4
Showing
61
-
70
of
86
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
61
Colloquium on Identity Theft - Consumers' Protection of Online Privacy and Identity
Milne, George R.
;
Rohm, Andrew J.
;
Bahl, Shalini
- In:
Journal of consumer affairs : official publication of …
38
(
2004
)
2
,
pp. 217-232
Persistent link: https://www.econbiz.de/10008449975
Saved in:
62
Toward an Understanding of the Online Consumer's Risky Behavior and Protection Practices
MILNE, GEORGE R.
;
LABRECQUE, LAUREN I.
;
CROMER, CORY
- In:
Journal of consumer affairs : official publication of …
43
(
2009
)
3
,
pp. 449-474
Persistent link: https://www.econbiz.de/10008717502
Saved in:
63
Teaching Information Privacy in Marketing Courses: Key Educational Issues for Principles of Marketing and Elective Marketing Courses
Peltier, James W.
;
Milne, George R.
;
Phelps, Joseph E.
; …
- In:
Journal of marketing education : JME
32
(
2010
)
2
,
pp. 224-247
Persistent link: https://www.econbiz.de/10008436740
Saved in:
64
The Viability of Removing Personal Information from Online White Page Directories: Are Consumer Perceptions Aligned with Reality?
LABRECQUE, LAUREN I.
;
MILNE, GEORGE R.
;
PELTIER, JAMES W.
; …
- In:
Journal of consumer affairs : official publication of …
46
(
2012
)
2
,
pp. 345-357
Persistent link: https://www.econbiz.de/10009989108
Saved in:
65
The Marketers’ Prismatic Palette: A Review of Color Research and Future Directions
Labrecque, Lauren I.
;
Patrick, Vanessa M.
;
Milne, George R.
- In:
Psychology & marketing
30
(
2013
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10010063986
Saved in:
66
Self-disclosure on the web : rewards, safety cues, and the moderating role of regulatory focus
Gabisch, Jason A.
;
Milne, George R.
- In:
Journal of research in interactive marketing : …
7
(
2013
)
2
,
pp. 140-158
Persistent link: https://www.econbiz.de/10010147114
Saved in:
67
Consumer Privacy and Name Removal Across Direct Marketing Channels: Exploring Opt-In and Opt-Out Alternatives
Milne, George R.
;
Rohm, Andrew J.
- In:
Journal of public policy & marketing : JPP & M ; an …
19
(
2000
)
2
,
pp. 238-249
Persistent link: https://www.econbiz.de/10007046651
Saved in:
68
Special Issue on Privacy and Ethical Issues in Database-Interactive Marketing and Public Policy - Privacy and Ethical Issues in Database-Interactive Marketing and Public Policy: A...
Milne, George R.
- In:
Journal of public policy & marketing : JPP & M ; an …
19
(
2000
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10007050012
Saved in:
69
Consumer Participation in Mailing Lists: A Field Experiment
Milne, George R.
- In:
Journal of public policy & marketing : JPP & M ; an …
16
(
1997
)
2
,
pp. 298-309
Persistent link: https://www.econbiz.de/10007066145
Saved in:
70
The 411 on Mobile Privacy - M-commerce opens up a whole new set of consumer privacy concerns.
Milne, George R.
;
Rohm, Andrew J.
- In:
Marketing management : a quarterly business management …
12
(
2003
)
4
,
pp. 40-45
Persistent link: https://www.econbiz.de/10007232324
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->