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Strategic flexibilities and export performance : the moderating roles of export market-oriented behavior and the export environment

Cadogan, John W.; Sundqvist, Sanna; Puumalainen, Kaisu; … - In: European journal of marketing : EJM 46 (2012) 10, pp. 1418-1452

Persistent link: https://www.econbiz.de/10009661191

Market-oriented behavior: Comparing service with product exporters

Cadogan, John W.; Sundqvist, Sanna; Salminen, Risto T.; … - In: European journal of marketing : EJM 36 (2002) 9, pp. 1076-1102

Persistent link: https://www.econbiz.de/10006086575

Export Marketing, Interfunctional Interactions, and Performance Consequences

Cadogan, John W.; Sundqvist, Sanna; Salminen, Risto T.; … - In: Journal of the Academy of Marketing Science 33 (2005) 4, pp. 520-535

Persistent link: https://www.econbiz.de/10006149565

Strategic flexibilities and export performance: The moderating roles of export market-oriented behavior and the export environment

Cadogan, John W.; Sundqvist, Sanna; Puumalainen, Kaisu; … - In: European journal of marketing : EJM 46 (2012) 10, pp. 1418-1453

Persistent link: https://www.econbiz.de/10010023239

Strategic flexibilities and export performance

Cadogan, John W.; Sundqvist, Sanna; Puumalainen, Kaisu; … - In: European Journal of Marketing 46 (2012) 10, pp. 1418-1452

Purpose – The study aims to develop and test a model of export performance, focusing on the degree to which firms have different types of export flexibility and the degree to which firms adopt market‐oriented behavior in their export operations (i.e. their degree of export market‐oriented...

Persistent link: https://www.econbiz.de/10014722861

Market‐oriented behavior

Cadogan, John W.; Sundqvist, Sanna; Salminen, Risto T.; … - In: European Journal of Marketing 36 (2002) 9/10, pp. 1076-1102

The activities of service and product firms are compared in terms of their market‐oriented behavior in their export operations (i.e. their export market‐oriented (EMO) behavior). Empirical analysis conducted on a sample of 783 Finnish exporters containing both service and product firms...

Persistent link: https://www.econbiz.de/10014722046

Export market-oriented behavior and export performance : quadratic and moderating effects under differing degrees of market dynamism and internationalization

Cadogan, John W.; Kuivalainen, Olli; Sundqvist, Sanna - In: Journal of international marketing 17 (2009) 4, pp. 71-89

Persistent link: https://www.econbiz.de/10003936359

Kirznerian and Schumpeterian entrepreneurial-oriented behavior in turbulent export markets

Sundqvist, Sanna; Kyläheiko, Kalevi; Kuivalainen, Olli; … - In: International marketing review 29 (2012) 2, pp. 203-219

Persistent link: https://www.econbiz.de/10009570009

Sales manager and sales team determinants of saleperson ethical behaviour

Cadogan, John W.; Lee, Nick; Tarkiainen, Anssi; … - In: European journal of marketing : EJM 43 (2009) 7/8, pp. 907-937

Persistent link: https://www.econbiz.de/10009525818

Cross-country cross-survey design in international marketing research : the role of input data in multiple imputation

Sintonen, Sanna; Tarkiainen, Anssi; Cadogan, John W.; … - In: International marketing review 33 (2016) 3, pp. 454-482

Persistent link: https://www.econbiz.de/10011487062

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