de Bussy, Nigel M.; Watson, Richard T.; Pitt, Leyland F.; … - In: Journal of Communication Management 5 (2001) 2, pp. 138-146
Until recently stakeholder communication has tended to be mostly unidirectional and simple. However, the advent of the Internet has brought unprecedented change. Stakeholder communication is no longer unidirectional, and as stakeholders increasingly communicate with each other this communication...