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The Internet and World Wide Web are creating new business opportunities, in particular increasing the performance of communication, sales and post‐sales. In surfing the Web it is possible to see several tools a company can implement on its site: among them, description of products and...
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Over the last few years, public institutions, the market, the financial community and nongovernmental associations have explicitly demanded that firms improve their environmental performance. However, in spite of the strong pressure from external stakeholders, recent studies have highlighted the...
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Environmental issues are rapidly emerging as one of the most important topics in strategic manufacturing decisions. Growing public awareness and increasing government interest in the environment have induced many companies to adopt programmes aimed at improving the environmental performance of...
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States that over the last few years, the growing importance of the ecological question has led many executives to modify their business policies. The integration of “green” issues in the process of strategy formation has significant financial, managerial and organizational implications for...
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