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Using rich media to motivate fair-trade purchase

Han, Tae-Han; Stoel, Leslie - In: Journal of research in interactive marketing : … 11 (2017) 4, pp. 361-379

Persistent link: https://www.econbiz.de/10011813284

Using brand alliances with artists to expand retail brand personality

Kim, Pielah; Vaidyanathan, Rajiv; Chang, Hua; Stoel, Leslie - In: Journal of business research : JBR 85 (2018), pp. 424-433

Persistent link: https://www.econbiz.de/10011815595

Global retailers and logalization : "thinking locally and acting globally"

Kim, Pielah; Lee, Jung Eun; Stoel, Leslie - In: The international review of retail, distribution and … 27 (2017) 5, pp. 468-484

Persistent link: https://www.econbiz.de/10011853913

Fair trade advertising : influences of information type and emotional appeal congruency

Hur, Songyee; Lee, Jung Eun; Stoel, Leslie - In: Journal of marketing communications 26 (2020) 2, pp. 186-206

Persistent link: https://www.econbiz.de/10012203409

Information Technology Use by Small-Scale Grocers

Ernst, Stan; Hooker, Neal H.; Stoel, Leslie; Sanders, … - In: Journal of Food Distribution Research 38 (2007) 1

Persistent link: https://www.econbiz.de/10010917934

Designing loyalty programs that matter to customers

Ha, Sejin; Stoel, Leslie - In: The Service Industries Journal 34 (2014) 6, pp. 495-514

This study explores a model proposing a customer loyalty program as an identity marketing tool that evokes customer's identity salience (one's perception that a loyalty program membership is important to his/her identity). The results of a Web-based experiment indicate that identity salience is...

Persistent link: https://www.econbiz.de/10010952315

Dimensional hierarchy of retail website quality

Kim, Soyoung; Stoel, Leslie - In: Information & management : the internat. journal of … 41 (2004) 5, pp. 619-634

Persistent link: https://www.econbiz.de/10008357148

Beliefs of small, independently owned rural retailers about internet use: a typology

Stoel, Leslie; Jeong, SoWon; Ernst, Stan - In: Marketing intelligence & planning 28 (2010) 1, pp. 88-105

Persistent link: https://www.econbiz.de/10008370303

Factors contributing to rural consumers' inshopping behavior: Effects of institutional environment and social capital

Kim, Jiyoung; Stoel, Leslie - In: Marketing intelligence & planning 28 (2010) 1, pp. 70-88

Persistent link: https://www.econbiz.de/10008370304

Mall attributes and shopping value: Differences by gender and generational cohort

Jackson, Vanessa; Stoel, Leslie; Brantley, Aquia - In: Journal of retailing and consumer services 18 (2011) 1, pp. 1-10

Persistent link: https://www.econbiz.de/10008768477