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Price discounts or coupon promotions: does it matter?
Kumar, V.; Madan, Vibhas; Srinivasan, Srini S. - In: Journal of Business Research 57 (2004) 9, pp. 933-941
Persistent link: https://www.econbiz.de/10005465708
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Telecommunications demand forecasting--a review
Fildes, Robert; Kumar, V. - In: International Journal of Forecasting 18 (2002) 4, pp. 489-522
Persistent link: https://www.econbiz.de/10005429133
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Forecasting performance of market share models: an assessment, additional insights, and guidelines
Kumar, V. - In: International Journal of Forecasting 10 (1994) 2, pp. 295-312
Persistent link: https://www.econbiz.de/10005429142
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A genetic algorithms approach to growth phase forecasting of wireless subscribers
Venkatesan, Rajkumar; Kumar, V. - In: International Journal of Forecasting 18 (2002) 4, pp. 625-646
Persistent link: https://www.econbiz.de/10005429520
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A comparative study of market share models using disaggregate data
Kumar, V.; Heath, Timothy B. - In: International Journal of Forecasting 6 (1990) 2, pp. 163-174
Persistent link: https://www.econbiz.de/10005429553
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A Model to Explain Shareholder Returns: Marketing Implications
Kumar, V.; Ramaswami, Sridhar N.; Srivastava, Rajendra K. - In: Journal of Business Research 50 (2000) 2, pp. 157-167
Persistent link: https://www.econbiz.de/10005473865
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The Effect of Retail Store Environment on Retailer Performance
Kumar, V.; Karande, Kiran - In: Journal of Business Research 49 (2000) 2, pp. 167-181
Persistent link: https://www.econbiz.de/10005477520
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Symmetric duality for minimax nonlinear mixed integer programming
Kumar, V.; Husain, I.; Chandra, S. - In: European Journal of Operational Research 80 (1995) 2, pp. 425-430
Persistent link: https://www.econbiz.de/10005277808
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Production and Operations Management Call for Papers Special Issue : Transformative Marketing and Operations Management
Kumar, V.; Leone, Robert P.; Kumar, Subodha - In: Production and Operations Management 30 (2021) 8, pp. 2782-2784
Persistent link: https://www.econbiz.de/10012810602
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Production and Operations Management Call for Papers Special Issue : Transformative Marketing and Operations Management
Kumar, V.; Leone, Robert P.; Kumar, Subodha - In: Production and Operations Management 30 (2021) 9, pp. 3317-3319
Persistent link: https://www.econbiz.de/10012810603