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Augmented Retail Services: The...
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ECONIS (ZBW)
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41
Building expert systems from the selling scripts of multiple experts
Ainscough, Thomas L.
;
DeCarlo, Thomas E.
;
Leigh, Thomas W.
- In:
The journal of services marketing
10
(
1996
)
4
,
pp. 23-40
Persistent link: https://www.econbiz.de/10007326084
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42
An Experiential Exercise for Enlightening Sales Students about the Screening and Selection Process for Sales Jobs
Lollar, James G.
;
Leigh, Thomas W.
- In:
Journal of marketing education : JME
(
1995
),
pp. 35-50
Persistent link: https://www.econbiz.de/10007336245
Saved in:
43
The Consumer Quest for Authenticity: The Multiplicity of Meanings Within the MG Subculture of Consumption
Leigh, Thomas W.
;
Peters, Cara
;
Shelton, Jeremy
- In:
Journal of the Academy of Marketing Science
34
(
2006
)
4
,
pp. 481-493
Persistent link: https://www.econbiz.de/10007278684
Saved in:
44
Incorporating salesperson preferences into sales territory decisions using conjoint analysis
Leigh, Thomas W.
;
Cron, William L.
-
1982
Persistent link: https://www.econbiz.de/10004649261
Saved in:
45
Experiences with script elicitation within consumer decision making contexts
Leigh, Thomas W.
;
Rethans, Arno J.
-
1982
Persistent link: https://www.econbiz.de/10004649264
Saved in:
46
Script Development and validation in industrial buyer-seller contexts
Leigh, Thomas W.
;
Rethans, Arno J.
-
1985
Persistent link: https://www.econbiz.de/10004649267
Saved in:
47
Cognitive scripts : an approach to the development of propositons concerning industrial buying behaviors
Rethans, Arno J.
;
Leigh, Thomas W.
-
1984
Persistent link: https://www.econbiz.de/10004737817
Saved in:
48
Consumer scripts for insurance salesperson behaviors in sales encounters
Leigh, Thomas W.
;
Rethans, Arno J.
-
1983
Persistent link: https://www.econbiz.de/10004782884
Saved in:
49
Do Feelings of Success Mediate Sales Performance-Work Attitude Relationships?
Brown, Steven P.
;
Cron, William L.
;
Leigh, Thomas W.
- In:
Journal of the Academy of Marketing Science
21
(
1993
)
2
,
pp. 91-100
Persistent link: https://www.econbiz.de/10006156032
Saved in:
50
Impact of Salesperson Attraction on Sales Managers' Attributions and Feedback
DeCarlo, Thomas E.
;
Leigh, Thomas W.
- In:
Journal of marketing
60
(
1996
)
2
,
pp. 47-66
Persistent link: https://www.econbiz.de/10005988382
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