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This article analyzes termination in international joint ventures (IJVs) with a set theoretic approach and fuzzy set Qualitative Comparative Analysis (fsQCA) to show that parent contribution, ownership, managerial configuration and experience can lead to a successful end of a joint venture. The...
Persistent link: https://www.econbiz.de/10013266742
This article analyzes termination in international joint ventures (IJVs) with a set theoretic approach and fuzzy set Qualitative Comparative Analysis (fsQCA) to show that parent contribution, ownership, managerial configuration and experience can lead to a successful end of a joint venture. The...
Persistent link: https://www.econbiz.de/10012037072
Purpose – To introduce the contents of this special issue on research in marketing and comment on the development of the discipline in UK universities. Design/methodology/approach – Relates each paper to a taxonomy of academic research and comments on their content. Examines major trends in...
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