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Harmancioglu, Nukhet; Droge, Cornelia; Calantone, Roger J. - In: Journal of the Academy of Marketing Science 37 (2009) 3, pp. 266-282

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Bohlmann, Jonathan D.; Calantone, Roger J.; Zhao, Meng - In: The journal of product innovation management : an … 27 (2010) 5, pp. 741-760

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