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Marketing reality : the sole end and purpose of production is consumption
Wills, Gordon - In: European journal of marketing : EJM 25 (1991) 4, pp. 1-216
Persistent link: https://www.econbiz.de/10001111547
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Effective product organisation and development
Wills, Gordon (contributor) - In: European journal of marketing : EJM 18 (1984) 6, pp. 2-123
Persistent link: https://www.econbiz.de/10001065459
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Handbook of management technology
Wills, Gordon (contributor); Yearsley, Ronald (contributor);  … - 1967
Persistent link: https://www.econbiz.de/10000575278
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Sources of the U. K. marketing information
Wills, Gordon (ed.) - 1969
Persistent link: https://www.econbiz.de/10000575783
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Marketing research. Selected readings
Seibert, Joseph (ed.); Wills, Gordon (ed.) - 1970
Persistent link: https://www.econbiz.de/10000576254
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Marketing logistics and distribution planning
Christopher, Martin (ed.); Wills, Gordon (contributor) - 1972
Persistent link: https://www.econbiz.de/10000580233
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Organizational design for marketing futures
Hayhurst, Roy; Wills, Gordon - 2018
Persistent link: https://www.econbiz.de/10011822170
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Organizational design for marketing futures
HAYHURST, ROY; Wills, Gordon - 1972
Persistent link: https://www.econbiz.de/10004009318
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Creating and marketing new products : viewpoints of leading authorities
Wills, Gordon (contributor) - 1973
Persistent link: https://www.econbiz.de/10004018264